Heineken Ryder Cup Deal Steps Up Battle for Ireland’s Live Events...
The battle between Ireland’s biggest drinks companies for a larger share of the country’s lucrative live entertainment and sporting events market has intensified, with...
Late Late Toy Show Advertising Packages Could Generate Over €1m
RTÉ could generate more than €1m in advertising and sponsorship revenue from this year’s Late Late Toy Show, as it puts a limited number...
Lidl Signs Major RTÉ Partnership Around Katie Taylor’s Croke Park Farewell...
Ahead of Katie Taylor’s much-anticipated final fight next Saturday, RTÉ has announced a major multi-platform media partnership with Lidl, which will see the retailer...
James Scott-Lennon Appointed to Lead Accenture Song in Ireland
Accenture has appointed James Scott-Lennon to lead Accenture Song in Ireland, taking responsibility for the group’s customer experience, creative and transformation business in the...
Core Hosts Free Marketing Event for More Than 50 Irish Charities
More than 50 Irish charities and not-for-profit organisations have taken part in a free marketing and communications event hosted by Core aimed at helping...
Ireland’s Entertainment & Media Market Poised for Steady Growth According to...
Ireland’s media and entertainment industry is forecast to grow to €8.2bn by 2030, up from €7bn in 2025, according to new research from PwC.
The...
GrowthStory Sets Out Its Stall with Eileen Ruddy as New MD
Eileen Ruddy has been appointed as the managing director of GrowthStory, the newly rebranded agency that has emerged from performance media business Sing!
GrowthStory’s service...
The Irish Marketing Podcast: From a Hammock to a Nationwide Network
The latest episode of The Irish Marketing Podcast has dropped and this week we feature a lengthy discussion with Una Herlihy, co-founder of The Indie List and former advertising...
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The Tenth Man Teams Up with Taylor Swift Director for New...
Dublin creative agency The Tenth Man has developed one of its biggest international campaigns to date for DraftKings Casino, working with acclaimed music video...
Out Look: ESB Networks Makes Time Matter with Dynamic DOOH
Rather than communicating one fixed message throughout the day, Dynamic scheduling allows the campaign to align its creative with different periods and contexts.
