Virgin Media Television Partners with Electric Ireland & Pieta for Darkness...
Virgin Media Television is partnering with Electric Ireland and Pieta for the 2023 Darkness into Light campaign.
The annual event and fundraising campaign will take...
First Round of Speakers for IAB Connect 2023 Announced
IAB Ireland has announced the first round of speakers for its IAB Connect event which is taking place on May 16 in the Radisson...
Media Awards 2023: Live Chat Support for Entrants Now Operational
With entries for the Media Awards 2023 set to close next Monday March 27 at 11.59pm, the organisers of the Awards have set up...
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BBDO Dublin Rolls Out New Campaign Using AI for Dublin Simon...
The Irish homelessness charity, Dublin Simon Community has launched a new campaign using artificial intelligence (AI) technology, in what is a first for Irish...
OUT LOOK Best OOH Campaigns of 2022 Revealed
Aaron Poole, marketing executive, PML Group with this week’s Out Look on Out of Home.
Best OOH Campaigns of 2023 Revealed
A very special Out...
Shortlist for APMC 2023 Star Awards Published
The APMC has published the shortlist for the 29th annual Star Awards.
Verve and Goosebump lead the way with fifteen nominations each, closely followed by...
Virgin Media Television Seeks €550k for Love Island 2023 Sponsorship
Virgin Media Television is quoting €550,000 for the sponsorship of the Summer series of Love Island, the popular reality TV show which returns to...
Opinion: TikTok Offers Value for Advertisers as Social Costs Increase
As TikTok continues to grow its user base around the world, more and more brands and advertisers are taking note, writes Brendan Almack and...
The Indie List Receives Global Recognition with First Freelance Award
The Indie List, Ireland's freelance marketing talent company, which was founded by Peter McPartlin and Una Herlihy, has been recognised with the first global...
Opinion: Influencer or Ambassador – A Subtle Semantic Difference?
In the ongoing debate about using social media influencers and brand ambassadors as part of the marketing mix, we should never lose sight of...
