LATEST NEWS
MCCP Picks Up Research and Insights Tracking Contract from Aldi Ireland
The Dublin-based branding and strategy company MCCP has been awarded Aldi Ireland's insights tracking programme contract, building on its strategic research and brand direction...
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FEATURES
Opinion: Why Trust is the Central Issue in Journalism Today
Misinformation and disinformation, AI slop and extremist content are just some of the problems polluting the daily news cycle. But an erosion of trust...
Opinion: FIFA World Cup Offers Advertisers a Big OOH Opportunity
With the FIFA World Cup taking place later this year and the Republic of Ireland still in with a chance of qualifying, it’s going...
INSIGHTS
Marketing Industry Fails to Make Progress With DEI According to New...
The global marketing and advertising industry still has a lot to do when it comes to diversity, equity and inclusion (DEI) in the workplace,...
IAPI Survey: Irish Culture Boosts Irish Creativity
A new survey by IAPI has found 90% of creatives believe that Irish culture and environment contributes to the quality of creative output.
In August,...
APPOINTMENTS
Omnicom Media Group Makes Senior Management Changes
Omnicom Media Group has announced a series of senior leadership appointments across its agencies as part of a strategic restructuring aimed at strengthening client...
AD OF THE WEEK
Art Imitates Life in New Boys+Girls Campaign for Colourtrend
Boys+Girls has created a new campaign and brand platform for the the Irish family-owned business Colourtrend. The campaign, called “Life Swatches” is part of the new brand platform called “For the Life You Create.”
TRENDING NOW
Forsman & Bodenfors Wins Grand Prix at Irish Audio Awards
Forsman & Bodenfors was the big winner at the Irish Audio Awards which were held last night in Dublin’s Smock Alley Theatre.
The agency picked...
