News

Home News Page 76

Folk VML & Mindshare Win IMRO Pitch

Folk VML and Mindshare have been appointed as the creative and media agencies for the Irish Music Rights Organisation (IMRO), following a competitive pitch. “VML...

Pluto Targets Scammers With Campaign for FraudSMART

With digital fraud becoming increasingly more sophisticated, Pluto has designed a campaign for FraudSMART. FraudSMART is the fraud awareness initiative developed by Banking & Payments...

Media Awards 2025 Deadline Extended to March 27

The organisers of the Media Awards 2025 have announced a deadline extension. The new deadline for entries is now March 27 at 6pm. The organisers have...

Opinion: Goodwill Hunting

The recent avalanche of private equity investment in sport presents a new opportunity for sponsors to earn the goodwill of fans, writes James Wynne. In...

Out Look: A Platform for Purpose

OOH has proven to be a highly effective channel for charities and non-profits looking to connect with the public in meaningful ways.

Opinion: 10 Big Insights from SXSW

Fresh from her recent trip to SXSW in Austin, Texas, THINKHOUSE’s Jane McDaid, shares her ‘10 big insights’ and learnings from the event. When sharing...

Switcher.ie Makes the Switch to OLIVER With New Campaign

Having recently picked up Switcher.ie as a client, OLIVER has rolled out a new cross-platform campaign for the price comparison website Switcher.ie. Switcher.ie is a...

Curious Orange Celebrates Anniversary with Significant Growth in 2024

Curious Orange, the digital marketing agency founded by former Media.Monks MD Emmet McCaughey and co-founded by Linda O’Connor, Jen Coleman and Brian Finucane, is...

AGM Takes Jimmy’s Iced Coffee to Weary Dublin Commuters

The Britvic-owned Jimmy’s Iced Coffee brand quite literally took to the road to launch its Refresh Express, a one-of-a-kind brand experience roadshow to introduce...

Magnum Taps Power of Audio for New OOH Campaign

Summer may not be too far away but HB’s Magnum is taking advantage of the recent mild weather to roll out a new OOH...

EDITOR PICKS