Digital Audio’s Upward Trajectory Continues According to IAB & RED C...
Digital audio continues to strengthen its position in Ireland, reaching 76% of adults weekly - equivalent to more than 3m people- with near-universal engagement...
The Big Picture – Turning Cities into Movie Trailers
Film Releases on OOH - Reaching Audiences in the Real World.
2026 is emerging as a massive year for cinema with many major releases and...
Publicis Drives Away With MG Motors and Farizon Accounts
Publicis Dublin has been appointed as the new creative agency for two Chinese-owned automotive brands—MG Motors and Farizon.
As part of the appointment, Publicis Dublin...
Wolfgang Digital Webinar to Advise Brands on How to Avoid Organic...
With organic search figures for many brands in retreat, Wolfgang Digital is hosting a webinar on May 28 that will examine the accelerating decline...
Allianz “Seat-Belters” Campaign Yields Impressive Metrics One Year Later
A year on from launch of its “Seat Belters” campaign, Allianz Ireland has revealed data that strongly makes the case for how music can...
Newstalk’s The Claire Byrne Show Hits Record 1m Listens Since Launch
Bauer Media has confirmed that The Claire Byrne Show podcast on Newstalk has become Bauer Media Audio Ireland’s fastest-ever station podcast to reach 1m...
Michael Jackson Movie Gets the Nationwide Blockbuster OOH Treatment
Having already grossed over $100m in the box office in the USA in its first week – and rumours of a sequel swirling through...
BGE Injects Power and Comedy into New All Ireland Hurling Campaign
With the business end of the All Ireland Hurling Championship under way, Bord Gáis Energy has launched the latest instalment of its “Know Your...
Advertising Complaints Drop by 15% in 2025 According to ASA Annual...
The Advertising Standards Authority (ASA) received 915 complaints relating to 756 advertisements in 2025, a year-on-year decline of 15%.
According to the ASA’s Annual Report,...
European Audio Market Benefits from a Decisive Shift From Advertisers
A major new European study into advertising trends highlights a "a decisive shift" towards audio, with 96% of advertisers surveyed as part of the...
