Insight of the Week: Getting the Shopping Savers Spending
With the all-important Christmas shopping season for retailers about to kick off, some 33% of main shoppers (those people who do the bulk of...
Exterion Research Sheds Light on Consumer Habits During Lockdown
Exterion Media has published the latest wave of its Work.Shop.Play research which shines a light on some of the habits and thoughts of Irish...
Media Companies Could Lose €20m in Advertising a Year Due to...
The Public Health (Alcohol) Bill will cost the Irish media industry around €20m a year in lost advertising revenues if it is implemented in...
ONSIDE Makes Key Appointments to Management Team
Sponsorship consultancy ONSIDE, has made a number of key appointments to the company’s management team.
John Mc Donagh has joined as Chief Operating Officer and...
Digitize Partners with Amnet and CONVERGE-DIGITAL to Launch Programmatic Offering for...
AMNET Ireland, Dentsu Aegis Network’s programmatic trading team, Digitize New Media and CONVERGE-DIGITAL have collaborated in the launch of ALL 4’s programmatic offering in...
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Javelin Collaborates With An Post to Celebrate 40 Years of U2...
An Post in conjunction with Javelin have unveiled four new stamps celebrating the evolution of U2 over the past four decades. With input from...
Folk Wunderman Campaign for Irish Life Drives Awareness of Responsible Pensions
Folk Wunderman Thompson has created a new campaign for Irish Life to drive awareness of the brand’s responsible pension offering and the difference pension...
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Renault Renews its Sponsorship of The Late Late Show
Renault Ireland has renewed its sponsorship of RTÉ’s The Late Late Show for another three years. The sponsorship deal will mean that the same...
Newstalk Launches New Cross Platform Marketing Campaign
Following on from its recent rebrand, the Bauer Media-owned Newstalk has rolled out a new cross-platform campaign called “We’re That Friend".
Newstalk engaged The Indie...
Now Near Next – The Latest View from OOH
Colum Harmon, marketing director, PML Group, with this week’s view from OOH.
The Irish Open
Following the highly significant and wide-ranging government announcements last night regarding...
