Future Proof Launches Neuro Ad Testing Offering
The Dublin-based Future Proof Insights has launched a new monthly neuroscience testing service called PRIZM.
Targeted at brands and agencies looking to evaluate their advertising...
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Kerrygold Reels in the Years with New Brand Campaign
Kerrygold, Ireland’s first €1 billion food brand, has launched its latest marketing campaign, which pays homage to its rich brand heritage with a fresh...
Roddy Guiney Elected Chairman of Federation of Irish Sport
Roddy Guiney, chairman of public relations agency, Wilson Hartnell, has been elected Chairman of the Federation of Irish Sport. He succeeds David Williams whose...
The Tenth Man Partners with GRIZZLY to Release Uplifting Short Film
The Dublin-based creative agency The Tenth Man and the commercial production house GRIZZLY have collaborated to release a new short film that celebrates “the...
Ad2One and Kinetic Form Mobile Partnership
Kinetic has formed a strategic partnership with digital agency ad2one to integrate NEAR technology into OOH campaigns.
One client - Coca-Cola - has already run...
Thinkhouse and The Marketing Society Event Outlines Brand Opportunities in Gaming
With over nearly 3bn gamers around the world, a number which is growing all the time, the Marketing Society of Ireland and Thinkhouse hosted...
Kinetic & Mediacom Fuse OOH and Snapchat for Halloween Campaign
With Halloween almost upon us, Universal Pictures has teamed up with OOH agency Kinetic and Mediacom to promote ‘Happy Death Day’, an up-coming thriller...
Tickets Still Available for IAPI’s Cannes-alysis Next Week
Places are still available at IAPI’s annual Cannes-alysis event which will take place next week, July 20, in the Alex Hotel in Dublin.
The event...
Cannes Update: When Technology and Humanity Converge
On Day 3 of Cannes, Aisling Blake, MD of Radical discusses some top tech takeaways from the festival.
Technology has been referenced at every talk...
McKeon Re-Elected as PRII President for a Second Term
Padraig McKeon has been re-elected to serve a second two-year term as President of The Public Relations Institute of Ireland (PRII) at its AGM...
