Virgin Media Host Successful Seminar on Advertiser Funded Programming
Virgin Media Television (VMTV) hosted an event last week that explored the business of advertiser funded programming (AFP) and how it can work for...
The Irish Sun Shines a Light on Happiness and Good News
With summer drawing to an end and concerns surrounding Brexit continuing to mount, it’s all too easy to succumb to doom and gloom –...
Gym+Coffee Wins IMAGE Media’s The Pitch Competition
Gym+Coffee has been named as the winner of The Pitch, the nationwide competition which is run by IMAGE Media, in association with Samsung Ireland....
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Banjoman Creates Branded Content Video for Brown Thomas
The iconic Irish department store, Brown Thomas has rolled out a new brand campaign with a two-minute film called ‘Belong Together’ at its centre.
Directed...
IAPI Urges Companies to Weave their Brands into their Financial Strategy
Just under half (49%) of Irish consumers say advertising is either important or very important in influencing their decision when choosing between similar products...
In the Company of Huskies Wins Global Account for Slane Irish...
In the Company of Huskies has picked up the global account for Slane Irish Whiskey, the whiskey brand owned by the giant American drinks...
Kinsale Shark Awards Announce Extension of Deadline to September 6th
The organisers of the Kinsale Shark Awards 2019 have announced an extension in the deadline until September 6th.
The deadline extension follows consultation with industry...
Irish Distillers Set to Broaden its Brand Portfolio Following Castle Brands...
Irish Distillers, which owns brands like Jameson, Powers, Middleton and Red Breast, looks set to grow its portfolio of Irish drinks brands following the...
Core Sponsorship Launches Sponsorship Stories Podcast Series
Core Sponsorship has launched a new podcast series about the world of sponsorship in the run up to the One-Zero sports conference in September.
Called...
New Drama and Live Sport Underpin Virgin Media Television’s Autumn Schedule
A second series of Blood featuring Adrian Dunbar, a new drama called The Deceived by Derry Girls creator Lisa McGee and Darklands, a gangland...
