DMG Media Launches Free €1m Advertising Initiative for Irish SMEs
DMG Media has launched a €1m advertising fund for small businesses hit by the fall-out from the Covid-19 pandemic.
The fund, ‘DMG Media Shop Ireland’...
Davy Partners with Irish Times to Sponsor Inside Business Podcast
Nicky Doran, Davy
The Irish Times has entered into a new three-year partnership with Davy Group which will see the latter sponsor...
Pat Kiely to Step Down as MD of Virgin Media Television
Pat Kiely, the managing director of Virgin Media Television is to step down from the job in July after 22 years working for the...
Lockdown, the New Normal and Business as Usual
Shenda Loughnane, group managing director of Dentsu Aegis Network and President of IAPI writes about life in lockdown, the new normal and what ‘...
Digital Advertising Spend Rises by 17% in 2019 According to IAB...
Irish Digital Advertising Spend grew by 17% to €673m in 2019 according the latest IAB / PwC Online Adspend Study. Of this figure, social...
IAPI Reveal the Female Futures Fund Shortlist
The shortlist for the inaugural Female Futures Fund, which is organised by IAPI, has been published.
The six shortlisted are Ciara Markey, Mediaworks; Claire O’Brien,...
Now Near Next: A View from the OOH World
Colum Harmon, marketing director PML Group, on the implications of the pandemic for Out of Home, both short term and further into the future....
Ogilvy Dublin Rolls Out New Campaign for Broadband Provider SIRO
Ogilvy Dublin has rolled out a new cross-platform campaign for SIRO, the fibre broadband network that is backed by ESB and Vodafone.
At a time...
Research Shows First Timers Embrace Online Grocery Shopping During Lockdown
The latest instalment of Empathy’s Covid-19 Tracking Research highlights that 34% of all online grocery shoppers since restrictions have come into place are first-timers,...
Opinion: Spending on Advertising Now Will Reap Dividends for Brands
With media consumption habits on the increase during the Covid-19 crisis, Richard Colwell of Red C makes the case for increased advertising if brands...
