New Research Sheds a Light on the Effectiveness of Bus Advertising
New research carried out by Exterion Media demonstrates the effectiveness of bus advertising in generating significant responses from consumers. Called “Thinking Outside the Bus”,...
Mediaworks Appoints Caroline Hughes & Alan McAuley to the Board
Mediaworks, part of Core, has strengthened its board with the appointment of Caroline Hughes and Alan McAuley.
Hughes joined Mediaworks in 2017 having previously worked...
IAPI’s Female Futures Fund Now Open for Applications
Applications for this year’s IAPI Female Futures Fund are now open.
Supported by Diageo, the 2021 Fund was launched this week on International Women’s Day...
Folk Rolls Out Emotive Campaign for Irish Cancer Society
Folk Wunderman Thompson has created a poignant awareness campaign for the Irish Cancer Society that reminds people that, despite the ongoing Covid-19 pandemic, cancer...
83% of Population Favour the Current Lockdown According to Reach Research
Some 83% of the Irish population respondents agreed with the return to full lockdown with 82% saying that they are in favour of a...
IAPI Updates List of Accredited Pitch Consultants
IAPI has completed its accreditation process for pitch consultants and published details of all successful applicants.
In February this year, IAPI undertook their biennial review...
Sybil Mulcahy Appointed Head of Content for DMG’s Female-Focused Websites
DMG Media has appointed Sybil Mulcahy to the newly created position of head of content for EVOKE, OneFabDay.com and Rollercoaster. Mulcahy has been with...
TBWADublin Launch Covid Vaccine Campaign for HSE
In Ireland, the vaccine rollout has been a hot topic long before we even had sight of any COVID-19 vaccines on the horizon.
So TBWADublin...
Local Ireland Calls for Government Support for Local Newspapers
Local Ireland, the organisation representing 42 weekly paid-for print and online newspapers around the country, has launched a new campaign to highlight the crisis...
