Opinion: Agencies Bring More to the Party than Freelancers
When it comes to a choice between a freelancer or an integrated agency, brands need to weigh up the pros and cons and think...
Second Episode of Legacy Communications Podcast Focuses on Creativity
The second in a series of three podcasts from Legacy Communications in partnership with Conor Byrne's That's What I Call Marketing has gone live...
Radiocentre Ireland to Host Webinar on the Brand Multiplier Effect of...
The power of audio advertising will be to the fore at the next Radiocentre Ireland webinar which will take place on June 26 at...
TABS Annual Lunch Set for September 12 in Intercontinental Hotel
The third annual TABs Charity Lunch will take place in the Intercontinental Hotel, Ballsbridge on Thursday, September 12.
This year TABS is celebrating its 70th anniversary...
AIB Chooses OOH for Key Parts of First Time Buyer Campaign
AIB has launched a new OOH campaign as part of its "The Questions You Really Care About" platform which targets first time buyers.
In the...
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NOW TV’s Owl and Fox Return for New Campaign
The Sky-owned streaming platform NOW has launched the latest iteration of its campaign to promote its contract-free offering.
Called “Now You Know”, it was created...
Optimism and Pride Prevails in Adland According to Latest IAPI Research
The latest Sentiment Survey, published by IAPI, shows that 66% of respondents expect their agency to perform better in 2024 than 2023 while 28%...
Opinion: Let Don’t Your Brand Become a Pineapple
Dave Tallon argues that companies should look at their brands through the lens of status to see what insights they can unlock and what...
Out Look: Liveposter delivers Precision Dynamic for Guinness Storehouse
Crafting contextually relevant, location-specific designs is at the heart of PML Group’s DOOH gift delivered via Liveposter’s PRecision platform.
The Big Interview: The Experience is Everything
With the festival season in Ireland well underway and investment in experiential marketing increasing in 2024, Jonny Davis of Allied Global Marketing talks to...
