Havas Rolls Out Water Conservation Campaign for Triton
In an effort to encourage consumers to conserve water and save energy, Havas Dublin has created a campaign for Triton to encourage shorter showers. The average person spends around nine minutes in the shower, washing 100 litres of water down the drain. By cutting shower time down to five minutes, water and energy is saved. The campaign consists of a...
Ad of the Week: SuperValu’s Where You’re From
With the business end of the GAA’s All Ireland Football Championship firmly underway TBWADublin has launched a new campaign for SuperValu is support of its sponsorship of the tournament. Firmly rooted in SuperValu’s brand position ‘Real Food, Real People’, this new campaign was created as a way to encapsulate “the shared values of SuperValu and the GAA.” Called ‘Where You’re...
The Public House & Cadbury Drive Paddywhackery Out of Ireland for St Patrick’s Day
With the countdown to St Patrick’s Day already under way, The Public House has created a new campaign for Cadbury that eschews all the clichéd Paddywhackery that many other brands embrace around this time of the year. The campaign hinges on the insight that although Irish people are immensely proud of their national identity, St Patrick’s Day celebrations can feel...
Ad of the Week: An Post’s Send Love this Christmas
An Post has launched its new Christmas campaign called ‘Send Love This Christmas’. The campaign features surprise messages from Irish people who won’t be with their families for Christmas this year. An Post wanted to show that nowhere is out of reach this Christmas and that they can go the extra mile to deliver feelings of love, support and connection...
Campaign of the Week: Three Ireland’s ‘GrAnimojis’
With a new mobile phone on the top of many Christmas wish-lists, Three Mobile has launched a campaign to promote sales of the top-end iPhone X called “GrAnimojis.” The campaign features grandparents and their grandkids sending hilarious Christmas messages using Apple’s new Animojis, one of the key features of the iPhone X. “With the Apple iPhone X topping lots of Christmas...
Publicis Dublin Marks PTSB Rebrand With New Campaign
Publicis Dublin has created a new brand campaign to mark the roll out of a new brand identity and customer proposition for Permanent TSB which has now rebranded PTSB. The integrated campaign will run across TV, cinema, VOD, radio, digital and social formats with media strategy and buying by Dentsu X. The campaign kicks off with a brand film which brings...
Folk Wunderman Roll Out Powerful Campaign for Irish Cancer Society
https://vimeo.com/679973789/734022029c The Irish Cancer Society and creative agency, Folk Wunderman Thompson, have launched a poignant and powerful campaign to inspire people in Ireland who have been impacted by cancer to ‘take back from cancer,’ as part of this years’ Daffodil Day. Taking inspiration from the Akkoç family, the campaign follows the life of aspiring young filmmaker Ziya, sharing some intimate and...
The Brill Building Launches New Campaign for Breakthrough Cancer Research
As Ireland has the highest mortality rate from skin cancer in Europe, Breakthrough Cancer Research (Breakthrough) has launched a new awareness campaign called ‘Let’s get to 100% together’, which warns about the importance of protecting skin from UV damage. The campaign created by The Brill Building and calls on people to increase their UV awareness and be vigilant when applying...
Huskies Partners with Movember for New “Conversation Piece” Campaign
The men’s health charity Movember and creative agency In the Company of Huskies have collaborated to light up Dublin’s iconic Poolbeg Chimneys , and other landmarks, with a message of solidarity as part of the charity’s ‘Conversation Piece’ campaign. The collaboration between Movember and Huskies also includes artists and designers such as Sebastian Barry, Vivienne Roche, Gavin Friday, Domino Whisker,...
Ad of the Week: Cycling – McCannBlue
Credits: Agency: McCannBlue Advertiser: Zurich Life Title: "Cycling" Creative Team: Graham Stewart/Christopher Gore Account Team: Fiona Cooley/Amy Satelle Producer: Joanne O'Hagan at Brilliant! Director: Brian Durnin Production Co: Red Rage Producer: Gary Moore Post Production: Windmill Lane Sound Design: Mutiny The Lowdown: Our new integrated campaign for Zurich sees their international brand platform of "Whatever you truly love" developed for the Irish market to drive awareness for Zurich Pensions. If you are...
