AD OF THE WEEK: Bigfoot Creates a Stir for Virgin Media
Virgin Media has launched a major new campaign to highlight that ‘Nothing is Hidden’ when it comes to a Virgin mobile phone contract. The new campaign sees Bigfoot join the crowd outside a Virgin Media store to get the slice of action. It will run for eight weeks across TV, VOD, press, radio, online and social and is spearheaded by...
Ad of the Week: The Lie Detector Test – In The Company of Huskies
The Lowdown: We are all about encouraging Ireland ‘To Be More Frank and Honest’. So we called on lie detection expert George Ferreira (complete with polygraph machine) to help. We asked best mates, roommates, couples and a mother and daughter combo to participate. What followed was pretty hilarious. Credits: Brand: Frank and Honest Agency: In The Company of Huskies Creative Director: Damian Hanley Art Director: Nick...
Ad of the Week: Guinness – The Compton Cowboys
A new Guinness advertising campaign, portraying the story of ’The Compton Cowboys’, has launched across Ireland and the UK. The new release is the next chapter of the iconic ‘Made of More’ series, which champions real people who have shown unexpected character to enrich the world around them. ‘The Compton Cowboys’ tells the story of a group of men living in...
Ad of the Week: Even if it’s Daniel – Rothco
Credits: Client: Registered Gas Installers of Ireland Agency: Rothco Agency Producer: Stevi Russell Art Director: Ciara Rapple/Stephen Rogers Copywriter: Frances O’Rourke Finished Art: Gerry Cole Senior Account Manager: Annie Tidy Strategy: Patrick Ronaldson/Brona Kilkelly Photography: Kevin Griffin Director/Photographer: David Kerr Photography Retoucher: Happy Finish Music: Daniel O’Donnell Post Production: Screenscene Producer: Jonny Speers Post Production Supervisor: Peter Greene Editor: Jake Walshe Sound: Mutiny The Lowdown: Daniel O’Donnell Superfan Rejects Hero in New Rothco Campaign for RGII Registered Gas Installers...
Ad of the Week: Allianz – MyTribe
Lowdown: To support Allianz’s title sponsorship of the Allianz Leagues, MyTribe is an exploration of the communities and families behind the stars in inter-county football and hurling. Allianz prides itself on supporting people in the community and this campaign is an extension of that. The campaign was created by the Dublin sports marketing agency Fifty-Three Six and takes people behind the...
Huskies Partners with Movember for New “Conversation Piece” Campaign
The men’s health charity Movember and creative agency In the Company of Huskies have collaborated to light up Dublin’s iconic Poolbeg Chimneys , and other landmarks, with a message of solidarity as part of the charity’s ‘Conversation Piece’ campaign. The collaboration between Movember and Huskies also includes artists and designers such as Sebastian Barry, Vivienne Roche, Gavin Friday, Domino Whisker,...
Ireland Legend Paul McGrath Fronts New Chef Campaign for Havas
Havas and the Valeo Foods-owned brand Chef have teamed up with Paul McGrath for a new TV-led campaign to launch a new Chip Shop Curry Sauce. Launched on October 15, the TV ad takes viewers on a tour of a house filled with Irish national treasures of all stripes - from the works of our greatest writers to the N17...
Ad of the Week: Eddie Rocket’s – Great Food And A Lot Of Attitude
Eddie Rocket’s has launched its first major advertising campaign in three years. The Francis Street-based creative agency goosebump worked with marketing consultancy Chalk Apple to produce the campaign. Goosebump's Creative Partner, Mark Nutley said: “Eddie Rockets is a brand we all grew up with. So, it’s great to produce work for it. We’ve reintroduced the distinctive Eddie’s tone of voice,...
TBWADublin Widens the Circle with Global Jameson Campaign
TBWADublin has rolled out a new global campaign for Jameson Irish Whiskey. The new campaign, which features Irish actor, writer and comedian Aisling Bea, is part of a multiyear multi-channel investment behind Jameson and comes ahead of a busy period for the brand in the run up the global festivities around St Patrick’s Day on March 17. The new brand...
INM Rolls Out New Campaign to Promote its Weekend Titles
The Dublin-based creative agency The Public House has rolled out a new cross-platform campaign for INM’s weekend titles, the Sunday Independent and the Irish Independent on Saturday. The campaign consists of a national TV advert, OOH, press and digital. According to the agency, “the campaign shows how the Independent’s uniquely relatable, ear-to-the-ground style of writing helps readers feel closer to Irish...
