Publicis Dublin Urges Smokers to Take Back Control in New HSE Quit Campaign
With many smokers trying to kick the habit at this time of the year, Publicis Dublin has created a new campaign for the HSE to highlight its QUIT service which has met with considerable success in helping people quit smoking since it was first established. In the new campaign Nicotine has been personified to show smokers, via the human traits...
Ringers Taps into Rugby Fever With New Campaign for Bank of Ireland
With the Rugby World Cup in full swing, Bank of Ireland has officially launched a new brand campaign that showcases all the elements that make up the success of rugby in Ireland, from grassroots to green jerseys and how the bank is a proud supporter of the game at all levels. Created by Ringers, the campaign includes outdoor and social...
Ad of the Week: Bloom Creates Rousing Campaign for Brady Family Ham
A troubadour collection of butchers singing a rousing rendition of a cleverly re-worked traditional rebel song are the stars of a new advertising campaign from Brady Family Ham which has been created by the Dublin-based creative agency Bloom. Called 'It's Your Only Ham' the campaign went live this week on TV, radio, online and social platforms. Media planning and buying...
Ad of the Week in association with Adsmart from Sky: Nissan Juke/In the Company of Huskies
In the age of influencers, social pressure and ‘group think’, In the Company of Huskies has created a heart-warming campaign for Nissan that inspires young people to be true to themselves as part of its campaign to launch the new Nissan Juke. A celebration of individuality, the ad delivers a powerful message about trusting your instincts and not being the...
BBDO Dublin Launches New Campaign for EirGrid
BBDO Dublin has launched a new campaighs for EirGrid, the company which plans and manages the national grid. The new campaign stems from insights derived from a detailed segmentation study into the population’s attitudes towards environmental issues and climate change, undertaken by BBDO and Spark. According to Sinead Lee, director, BBDO Dublin: “We discovered that although the vast majority of people...
Havas Rolls Out Water Conservation Campaign for Triton
In an effort to encourage consumers to conserve water and save energy, Havas Dublin has created a campaign for Triton to encourage shorter showers. The average person spends around nine minutes in the shower, washing 100 litres of water down the drain. By cutting shower time down to five minutes, water and energy is saved. The campaign consists of a...
A World First for Citroën Ireland
In what must be a world first, Citroën Ireland’s latest radio ad has been recorded inside one of its own cars. To demonstrate how good the suspension in the new range of Citroën’s actually is, the creative team at Bloom decided to record the latest radio ad while the car was being driven along a bumpy Irish country road...
Publicis Dublin Showcases Gas Network Ireland’s Role with New Campaign
Publicis Dublin has rolled out a new campaign for Gas Networks Ireland called “Moving Ireland’s Energy” to highlight what makes the gas network such an essential component of Ireland's energy system and sustainable energy future. This ad was directed by P.O.B. and produced by Motherland, while media is being managed by OMD. The campaign is currently running across TV, radio,...
Ad of the Week: AIB – The Power of Doing
Rothco, part of Accenture Interactive, has created a new campaign for AIB called ‘The Power of Doing’ to mark the next chapter in the brand’s ‘Backing Doing’ platform. Directed by multi-award-winning Irish director and animator Johnny Kelly, out of Antidote, the ad follows the story of Casey, a ruby red suitcase who has spent her life unused at the back...
JWT Folk Creates Thought Provoking Domestic Abuse Ads for Vodafone Ireland
As part of Vodafone Ireland Foundation’s campaign, in partnership with Women’s Aid, creative agency JWT Folk created a series of seemingly normal print adverts to highlight the signs of domestic abuse that can be hidden in plain sight in our society. In order to alert the general public to the worrying statistic that 1 in 5 women in Ireland are...
