Vodafone Targets Trade-ins in New Sustainability Campaign by Folk
Folk Wunderman Thompson has launched a new campaign for Vodafone Ireland to encourage mobile phone users to trade in their old phone, get rewarded for doing so while doing their bit for the planet. The campaign is part of the mobile phone company’s commitment to sustainability and aims at creating awareness around Ireland’s first-to-market online smartphone trade-in tool. The...
Publicis Dublin Campaign for Tayto Celebrates The Taste of Home
Publicis Dublin has launched a new campaign for Ireland’s favourite crisp brand, Tayto, called “The Taste of Home.” The new campaign reinforces Tayto’s status as a uniquely Irish brand that has become embedded in our culture for those living both at home and abroad. With many stories of care packages being sent to the Irish diaspora, with Tayto included in their...
PTSB Backs Olympic Hopefuls in New Campaign from Publicis Dublin
With both the Olympic and Paralympic Games taking place this year, Publicis Dublin has rolled out a new campaign for PTSB to mark the financial institution’s sponsorship of the Irish teams taking part in the games. The new campaign follows on from PTSB’s “Altogether More Human” brand platform which was launched in October 2024 as well as its “‘Moving With...
Ad of the Week: The Public House Delivers Pan European Ice-Cream Campaign for Unilever
The Dublin-based agency The Public House has rolled out a pan-European campaign for Unilever as part of the company’s tie-up with deliveroo to deliver ice-cream to customers. Unilever’s ice-cream division includes brands like Ben & Jerry’s and Magnum and The Public House was appointed by Unilever to identify how best to launch this initiative across Europe, handling all activations, social...
Three Launches Campaign to Highlight Removal of Data Limits
Three Mobile has launched its latest TV campaign to highlight the company’s decision to remove all usage limits on its “All You Can Eat” data plans. The TV ad features a grandad helping his grandson to hunt for a monster in his bedroom was written, presented, filmed, and produced entirely remotely. The spot was directed by Tom Merilion of Speers...
Heineken Rolls Out New TV Campaign Ahead of Champions Cup Knockout Stages
With the knockout states of the Heineken Champions Cup coming up in April, Heineken Ireland has rolled out a new rugby-focused TV campaign which will launch this weekend. Called The Perfect Match, the brand campaign was created by Publicis Dublin in collaboration with agency partners Thinkhouse and Dentsu’s Red Star. The campaign includes TV, data-informed digital, social and trade/shopper marketing executions....
BBDO Dublin Rolls Out First Campaign for Chill Insurance
Chill Insurance has launched its biggest cross-platform advertising campaign to date. Created by BBDO Dublin, which won the creative account for Chill in November 2021, the new campaign will run across RTÉ, Virgin Media, C4 and Sky networks as well as video on demand. The ads will also be broadcast during key programming such as the Guinness Six Nations...
Banjoman and Principle Roll Out Heart Warming Christmas Campaign for UNICEF
UNICEF has rolled out a touching new Christmas campaign that highlights the that age-old truism that the greatest gift is giving. The TV ad centres on Hannah, a child struggling to write her Christmas wish list. While she listens to her friends discussing the instruments, toys, and gadgets they’ll receive this year, she sits quietly, struggling to connect with their...
Droga5 Lights Up Greener World in New Campaign for Electric Ireland
Droga5 Dublin, part of Accenture Song, has rolled out a new creative platform for Electric Ireland to support the utility company’s sustainability goals while highlighting its offerings to help customers transition towards a “cleaner, greener, and smarter electric future.” As part of the new creative platform, Electric Ireland has created a new 60 second and 30 second for TV with...
Ad of the Week: Vodafone Launches New Rugby Campaign Ahead of Six Nations
With Ireland set to begin its defence of the Six Nations next week in its opening match against England in the Aviva, Vodafone Ireland has released ‘Everyone In’ the next phase of the brand’s ‘Team Of Us’ sponsorship of Irish Rugby. The campaign was created by JWT Folk and launches with a celebratory online film and TV ads, all acting as...
