IAB Ireland Movi Conference Focuses on the Digital Consumer
The Power Of The Digital Consumer is the Theme For IAB Ireland’s Forthcoming Conference IAB Movi 2018.
Brand New Irish Research Will Explore the Digital...
Boards.ie Joins Journal Media
One of Ireland's largest and most popular websites, Boards.ie is to join Journal Media. Prior to the move, Boards.ie operated as a standalone separate...
Insight of the Week: Targeting New Car Buyers
In the Republic of Ireland, just over three quarters of adults own a car, according to latest data from Kantar Media’s TGI study of...
Guinness Bounds the GAA and Dynamic Together
As the culmination of the All Ireland GAA Championship draws near, Guinness’s summer Digital Out of Home campaign to support its long-standing sponsorship also...
RTÉ, Sure Mindshare and Kinetic Deliver Real-time GAA Stats
With a memorable 2018 GAA Championship season drawing to a close this weekend, the Unilever-owned Sure and media agency Mindshare were once again behind...
Rothco Delivers First Campaign for the National Lottery with Celebrations
The National Lottery has embarked on a new multi-platform advertising campaign to promote its new Lotto Plus game.
The campaign was created by Rothco, now...
BearingPoint Teams up with Leinster Rugby as Innovation Partner
The management and technology consultancy BearingPoint has signed a five-year sponsorship deal to become Leinster Rugby’s Official Innovation Partner.
As Innovation Partner, BearingPoint will support...
Virgin Media Takes Title Sponsorship of Dublin International Film Festival
Dublin International Film Festival (DIFF) has announced that Virgin Media is to become its new title sponsor for the next three years, beginning March...
DMG Launches New Video Targeting Tool for Young Audiences
DMG Media Ireland has laucned effectAV, a 1st party data-driven solution that amplifies AV campaigns running on the group’s online platforms.
Delivered through a combination...
Mary McMahon Joins Chemistry as Senior Strategic Planner
McMahon joins Chemistry from Owens DDB where she spent six years, the last four of which as Strategic Planning Director as well as two...
