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Galway’s Roots & Shoots Goes OOH For Latest Brand Push

With vegan and plant-based foods now one of the fastest growing trends within the food industry, the Galway-based manufacturer Galmere Fresh Foods has taken...

Valeo Foods Rolls Out Campaign to Promote Batchelors (and Cabra)

Havas has created a new campaign for the Valeo Foods- owned brand Batchelors. Called “My Dad” it was filmed in the area surrounding the...

Bank of Ireland Stresses the Importance of the F Word in...

Bank of Ireland has launched a new nationwide campaign aimed at tackling the taboos that surround talking about personal finances. Fronted by Emmy Award-winning...

Agenda for IAB Connect 2021 on April 15 is Published

IAB Ireland has published the agenda for its forthcoming Connect 2021 online conference which takes place on April 15 between 2pm and 4pm. The theme...

Mark O’Flaherty Appointed as Director of Core Learning

Mark O’Flaherty has been appointed director of Core Learning, part of Core, Ireland’s largest marketing communications company. O’Flaherty joined Core in 2016 as development director...

Marketing Soc’s Future Council to Host Should Advertising be Informative or...

The Marketing Society of Ireland’s Future Council returns on Wednesday 14 April 2021 with its Spring event: should advertising be informative or entertaining? The...

Now Near Next – The Latest View from OOH

All Roads Lead Outdoors Niamh Manning, marketing executive, PML Group, with this week’s view from OOH. It’s been a very positive week for Out of Home....

Rothco Rolls Out Global Campaign for Hard Seltzer Brand White Claw

Rothco, part of Accenture Interactive, has rolled out a global campaign for the hard seltzer brand White Claw which is owned by Mark Anthony...

MII Kicks Off New CMO Masterclass Series with Jon Lombardo

Jon Lombardo, the global lead, B2B Institute at LinkedIn is the first speaker at the Marketing Institute’s inaugural CMO Masterclass which kicks off on...

Pat the Baker to Sponsor Graham Norton Show on VMTV

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