NEWS
Sharon Horgan Positions Aer Lingus as ‘The Irish Airline’ in New US Campaign
https://www.youtube.com/watch?v=uo8JaDqEruU&t=2s
Aer Lingus has enlisted the Irish actor and writer Sharon Horgan to front a new US advertising campaign that uses humour to address a...
Mediahuis Ireland Appoints James Brown as Chief Commercial Officer
Mediahuis Ireland has appointed James Brown as chief commercial officer. He replaces Karen Preston, who stepped down from the role in October.
According to a...
Radio Leads Irish Audio Market as Weekly Listening Reaches 97% of Adults
Almost all adults in Ireland listen to some form of audio every week, with live radio accounting for more than 70% of listening time,...
Marketer Optimism Falls for a Third Year as WARC Outlines Five Trends for 2027
Fewer than half of marketers expect business conditions to improve in 2027, according to a global research report from the World Advertising Research Centre...
Irish Radio Broadcasters Report 4.3% Bump in Ad Spend in Q3 of 2026
Irish radio advertising revenue for Q3 of 2026 was up by 4.3% from €79.6m in Q2, to €118.1m, according to Radiocentre Ireland.
The January-to-September total...
The Irish Marketing Podcast: How Verve is Pushing Ireland’s Experiential Boundaries
From sumo wrestling suits in Dublin pubs to live experiences for global brands, Verve has travelled a considerable distance over the past 35 years...
Out Look: The Growing Value of OOH in the Answer Engine Era
James Byrne, Marketing Manager, PML Group, with this week’s Out Look on Out of Home
As AI-powered search and answer engines reduce clicks and...
TFI Launches Staff Respect Campaign with Connelly Partners
With incidences of abusive behaviours against frontline staff working for public transport companies on the increase, Transport for Ireland (TFI), the National Transport Authority...
00:00:15
Beamish Launches ‘The Grander Stretch’ with The Public House
The Heineken-owned Beamish stout has launched a campaign offering consumers the chance to claim a free pint after sunset, turning the arrival of darker...
Spark Foundry Wins Global’s Digital Outdoor Planning Competition
A team from Spark Foundry, part of Core, has won Global’s Digital Outdoor Planning Competition, securing a campaign valued at €50,000 for its charity...
Radio Reaches Almost Four Million Adults a Week According to JNLR
Almost nine in 10 adults in Ireland listen to radio each week, with nearly 3.5 million tuning in on an average day, according to...
Wolfgang Digital Webinar to Focus on Keeping Black Friday Customers
With Black Friday looming large in pre-Christmas calendar for many marketers, Wolfgang Digital is hosting a free webinar on how businesses can turn one-off...
IAB Ireland Announces Full Connect H2 Speaker Line-Up
IAB Ireland has announced the full speaker line-up for its Connect H2 conference, with AI agents, audience data, digital audio, connected TV and creator...
Boots Christmas Campaign Hits Irish Screens
Boots Ireland has launched its 2026 Christmas campaign, “For Gifts They’ll Really Love”, with the advert making its Irish television debut on RTÉ One...
00:00:48
John O’Shea Delivers for DHL in New Invention Campaign
With international football making a return to our screens later this month as the Republic of Ireland prepares to take on Austria and Kosova,...
LATEST APPOINTMENTS
ACCOUNT WINS
The Public House Wins NSPCA Fundraising Account
The Public House has been appointed to develop the NSPCA’s 2026 Christmas fundraising campaign following a competitive pitch.
The independent creative agency will lead the...
