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Lidl Heads to Carrigstown in New Deal with RTÉ

Lidl Ireland has teamed up with RTÉ’s Fair City as part of a three year product placement deal that will see the retailer becoming...

Opinion: Street to Stadium

With Out of Home playing a central role in major sporting events, the Six Nations provides a prime example of how brands can leverage...

Core Rolls Out New Smart Energy Campaign for Energia

Core has launched a new campaign for Energia that encourages consumers to switch to an Energia smart energy plan and “enjoy the benefits of...

Mawdsley Joins AGM as Production Manager

Allied Global Marketing (AGM) has announced that Jack Mawdsley has joined the Dublin team as production manager. According to AGM, “Jack brings extensive experience in large-scale activations and...

Diageo Tops Shortlist for MII AIM Awards 2025

Diageo once again tops the shortlisted entries for this year’s MII AIM Awards which will take place on May 22. The shortlist, shows that Diageo...

Sam Moorhead and Mikey Fleming Join Connelly Partners

Sam Moorhead and Mikey Fleming, two of the advertising industry’s top creatives, have joined Connelly Partners as co-creative directors. Moorhead and Fleming have been a...

Accenture Song Takes on Global Brief for VELUX Group

Accenture Song has landed the international roof-window manufacturer VELUX Group as a client following a competitive pitch. They will now develop a new long-term global...

DMG Media Returns to Media Awards as Platinum Sponsor

dmg media is to partner with the Media Awards 2025. One of the country’s biggest media companies, dmg media has a long association with...

Opinion: The Big AI Content Challenge

In the digital world, quality content has always been king but as AI now hovers above everything we do, what does the future for...

Out Look: Switching Streams with Broad(band) Strokes

While motivations for switching broadband provider vary, cost remains the dominant reason for switching, cited by 60% of consumers.

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