Shortlist for Media Awards 2023 is Published
Following an intensive couple of weeks for the judging panel, the shortlist for the Media Awards 2023 has been published.
A full list of the...
Increase in OOH Exposure Confirmed in latest TGI Survey
People are spending more time out of home while also seeing more OOH.
James Byrne, marketing manager, PML Group with this week’s Out Look...
Strong Roots to Sponsor Virgin Media’s Guinness Six Nations Coverage
Strong Roots, the Irish-owned healthy food manufacturer, is to sponsor Virgin Media One’s coverage of the Guinness Six Nations.
The company, which manufactures a range...
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Heineken Stunt Showcases the Giant Rugby Ball that Never Was
With the countdown to Heineken Champions Cup Final in the Aviva Stadium well underway, Heineken pulled off a clever brand stunt that ignited social...
INM to Resell i-Believe’s ad messenger to Advertising Clients
Independent News and Media (INM) has entered into a deal with the Dublin-based i-Believe to offer its ad messenger service to its own advertising...
IAPI Announces Female Futures Fund 2023 Recipients
IAPI has announced the recipients of the 2023 Female Futures Fund programme.
According to IAPI, it received applications from nearly 70 people from its member...
Tourism Ireland Celebrates 10 Years of Global Greening
To mark 10 years of ‘Global Greening’ around the world in the build-up to St Patrick’s Day, Tourism Ireland has published a new book...
Adworld Newsletter Holiday Arrangements
The team here in Adworld Towers will on a break next week and will not be publishing our weekly newsletter on Friday June 23.
The...
Tourism Ireland Targets Antipodeans in Latest Campaign
Tourism Ireland’s has launches a major advertising campaign in Australia with daily commuters seeing eye-catching billboard ads for the island of Ireland in 165...
Out Look: Go Big and Go All-Out(door)
Standout specials and innovative formats are enabling brands to go all-out this summer on OOH.
