Now Near Next – The Latest View from OOH
James Byrne, marketing manager, PML Group with this week’s view from OOH.
The Creative Impact Study
Last week we published details of The Media Impact Study,...
Packed.House Creates Homeworker Broadband Campaign for Virgin Media
With many people continuing to work from home during lockdown, the Irish media and production agency, Packed.House teamed up with Virgin Media Business to...
Facebook’s Nicola Mendelsohn Joins Speaker Line-up for DMX Dublin
Facebook’s vice president for the EMEA region Nicola Mendelsohn has been added to the list of keynote speakers for the forthcoming DMX Dublin event...
Irish Podcasting Market Continues to Grow and Brands are Taking Notice
With Irish audiences continuing to tune into podcasts and the overall market continues to grow, Acast Ireland has reported over 7.5m podcast listens every...
Galway’s Roots & Shoots Goes OOH For Latest Brand Push
With vegan and plant-based foods now one of the fastest growing trends within the food industry, the Galway-based manufacturer Galmere Fresh Foods has taken...
Now Near Next – The Latest View from OOH
James Byrne, marketing manager, PML Group, with this week’s view from OOH.
Outdoor Life
As we approach the final week of April, this month brought...
Opinion: How to Make the Big Jump to eCommerce
With more companies and brands embracing eCommerce and digital transformation, Louise Mulvey, eCommerce Director with Core, outlines the three key areas marketers should focus...
Research Shows Investment in Experiential Marketing Set to Increase
With experiential marketing accounting for a growing share of overall marketing budgets, a new survey of the key stakeholders shows that 48% of participants...
Sports Analytics Startup Aims to Help Clubs With Digital Transformation
A new Irish sports data analytics business, Fulltime Analytics, has launched with the primary goal of driving digital transformation through a data-led approach for...
