Bauer Makes Four Key Appointments to its Leadership Team
Bauer Media Audio Ireland has made a number of key senior appointments to its leadership team.
According to the company, Celine McNamara has been appointed...
Irish Creative & Production Agencies Head to USA on Trade Mission
A number of Irish creative, marketing and production agencies and businesses will be taking part in an Irish trade mission to San Francisco’s Bay...
Out Look: OOH Leads in Prompting Seasonal Spend
With many key shopping occasions in Q4, we look at the effectiveness of OOH in engaging consumers in these critical periods.
Jen Coleman to Lead Expansion of Curious Orange in the USA
Curious Orange, the digital marketing agency set up earlier this year by Emmet McCaughey, Linda O’Connor and Brian Finucane, has appointed Jen Coleman to...
Maxine Hands Appointed as Head of Global Media & Digital at...
Maxine Hands, the former general manager of dentsu X in Ireland has been appointed as head of global media and digital with Tourism Ireland.
“I...
Effie Awards Ireland 2024 Finalists Announced
IAPI has announced the finalists for the Effie Awards Ireland 2024 which will be held on October 18 in the Dublin Royal Convention Centre.
As...
RTE Looking to Make Over €1m from Late Late Toy Show
With the Late Late Show set to return to TV screens tonight, RTÉ is looking to secure over €1m from advertising and sponsorship for...
The Big Read: Pluto’s Tale of Rebirth, Transformation and Growth
It has often been said that there is never a good time or bad time to start a business but, with the benefit of...
Out Look: Retail and Digital Out of Home ranked #1...
Out of Home is also very much in favour across the board being popular with both Gen Z and Bomers while Millennials (Gen Y) and Gen X rank DOOH highly.
Opinion: The Top 5 Must Haves for Effective Marketing
Bryan Cox outlines the five key essentials marketers need to know about creating effective marketing strategies.
As marketers, we are always working to deepen the...
