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Opinion: Are Influencers Losing their Marketing Influence?

With many brands continuing to pour money into influencer marketing, Ian McGrath wonders whether influencers are starting to lose their their marketing influence? The ‘pay...
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Heineken Celebrates Unique Role of Irish Pub With Roll Out of...

Heineken Ireland is celebrating the unique social and cultural role that the Irish pub plays in Irish society with the creation of Virtual Pub...

AudioOne Signs up The 2 Johnnies Podcast

AudioOne, the digital audio marketplace, has reached an exclusive agreement to sell host reads and brand partnerships for the popular podcast The 2 Johnnies. AudioOne...

Former Media.Monks MD Lauches New Digital Agency

Emmet McCaughey, the former managing director of the S4 Captial-owned Media.Monks in Ireland has set up a new digital agency with some former colleagues. McCaughey,...

IAPI Announces Irish Winners of 2024 Cannes Young Lions Competition

IAPI has announced details of this year’s Irish Young Lions competition which will see 14 young industry professionals represent Ireland at the Cannes Young...

Out Look: All in Against Cancer this Daffodil Day

The Irish Cancer Society has taken to the streets of Ireland in its annual Daffodil Day fundraising drive. Colum Harmon, marketing director, PML Group with...

Opinion: 10 TAKEAWAYS FROM SXSW 2024

Fresh from her recent trip to SXSW in Austin Texas, Jane McDaid, founder and head of creative innovation with Thinkhouse shares her key takeaways...

VMTV Bags TJ O’Mahony as Sponsor of New TV Series The...

Virgin Media Television has secured the nationwide DIY and home improvement provider TJ O’Mahony as the sponsor of its new series “The Great Inspo...

eir Rolls Out Major Campaign as Part of New Brand Positioning

  https://vimeo.com/926195912?share=copy Telecommunications company eir has rolled out a new brand identity and campaign as part of an overall investment of €2m, the brand’s biggest in...

The Public House & Bridge Studio win Grand Prix at The...

The Public House and Bridge Studio picked up the Grand Prix at the annual Irish Audio Awards which were held in the Smock Alley...

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