IAPI Announces Judges for Round 2 of Effie Awards Ireland
With the second round of judging for Effie Awards Ireland set to commence later this month, IAPI has announced the panel of judges for...
Out Look: OOH Performance Metrics Grow in 2023
Colum Harmon, marketing director, PML Group with this week’s Out Look on Out of Home
OOH Performance Metrics Grow in 2023
Analysis of our IMPACT...
Ronan O’Gara to Front Tourism Ireland Campaign in France
Rugby legend Ronan O’Gara is to front a new advertising campaign by Tourism Ireland to promote Cork to French tourists.
The new campaign featuring the...
Government Urges Us to Make Sustainable Travel Choices in New Campaign...
Javelin has rolled out a new campaign for the Department of Transport to encourage people to reduce their carbon emissions by either walking, cycling...
Off The Ball Launches Premium Ad-Free Subscription Offering
The popular sports media brand Off The Ball, has introduced a new premium subscription model following a significant investment in its technology platform over...
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Paddy Power Sheikhs it Up With New Campaign Poking Fun at...
Paddy Power has tapped into the prevailing sports washing zeitgeist and the absurdity of the billionaire takeover trend in UK football as part of...
Flashback Friday: Winners Book for APMC Star Awards 2023
To mark another year of excellent work and inspiring, creative and effective campaigns, the APMC has published a digital Winners Book to commemorate this...
Places Still Available for Seminar to Discuss Findings of Irish DEI...
There are still some places left for a special event at which the findings of the second global DEI Census Report, including the results...
Radio Advertising Market Rises by 3% in First Half of 2023
The Irish radio advertising market continued to enjoy revenue growth in the first half of 2023 with total spend increasing by 3% to €76.5m...
Out Look: Contextual OOH Works Weather it Rains or Shines
James Byrne, marketing manager, PML Group with this week’s Out Look on Out of Home
As Crowded House sang ‘Everywhere you go, always take...
