Folk Rolls Out New Campaign to Promote Irish Life Health’s MyClinic...
Folk Wunderman Thompson has rolled out a new cross-platform campaign for Irish Life Health to highlight its MyClinic service which provides members with unlimited...
Opinion: Welcome to the Age of Cynicism
In the 12th edition of our Meaningful Brands survey, Havas Village Dublin has found that Irish consumers are casting a cynical eye, and that...
Irish Sponsorship Activity Doubles in H1 2021 According to Onside
Following a difficult year for the Irish sponsorship industry in 2020, the number of new sponsorship deals in the first half of 2021 have...
Core Becomes First Agency to get IAB Gold Standard Certification
Core has become the first IAB Ireland agency member company to achieve IAB Gold Standard certification for its media agencies which include Mediaworks, Starcom,...
Kopparberg Reintroduces Itself to the Irish Market with New Campaign
White Bear, the Irish-owned London and Dublin-based agency has rolled out a new campaign for the Swedish cider brand Kopparberg.
The new campaign has rolled...
Raw Marketing Bounces Back with White Label Proposition
One of the country’s top experiential marketing and events businesses, Raw Marketing & Events has rolled out a new client offering following a very...
Opinion: Rethinking the Value Exchange with First Party Data
With third party cookies getting a stay of execution by Google until 2023, the advertising and media industry needs to get its head around...
Thinkhouse Collaborates with TU Dublin & GSA to Provide Innovative Scholarship...
The Dublin-based creative comms agency Thinkhouse has teamed up with Technological University Dublin (TU Dublin) and Global Student Accommodation Group (GSA) to launch a...
Arts Council Rolls Out National Campaign Backed by NewsBrands Ireland
A new campaign for the Arts Council in partnership with NewsBrands Ireland
has gone live in national newspapers and online this month before a full
launch...
Digital Audio Listenership Maintains Strong Growth
Sara Eslami examines the findings of the latest wave of IAB Ireland’s Digital Audio research which was carried out by RED C.
The importance of...
