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Boys+Girls Agency Picks Up FREE NOW Account

EXP, the activations agency that is part of Boys+Girls, has picked up the popular FREE NOW account after a competitive pitch. It will also...

Bank of Ireland Launches €2m Campaign to Help Customers Switch

Bank of Ireland is investing more than €2m in a new campaign to woo customers of Ulster Bank and KBC Bank as they wind...

Opinion: How to Win Share and Influence Shoppers

Conjoint analysis is an important tool in the marketer’s toolbox when it comes to understanding how customers value different components or features of their...

Core Secures Gold Accreditation for Diversity & Inclusion Policies

Core, has secured a Diversity Gold accreditation mark from the Irish Centre for Diversity (ICFD). Core is one of only six organisations in Ireland to...

Over 80% of Workers are not Hybrid

Over 80% of Workers are not Hybrid – a view from OOH. Sophie Hamilton, marketing executive, PML Group with this week’s Out Look....

IAB Ireland Partners with Retail Ireland for Free Webinar

IAB Ireland is partnering with Retail Ireland Skillnet to deliver an online customer acquisition workshop for the retail sector next week. The free-to-attend workshop will...

Windmill Lane make Key Appointments After Strong Start to 2022

As it prepares to celebrate 45 years in business in 2023, Windmill Lane has made a number of senior appointments following a buoyant start...

Casillero de Diablo to Sponsor Sally Rooney’s Conversation with Friends on...

Following on from the lockdown success of Sally Rooney’s Normal People on RTÉ, the Chilean wine brand Casillero del Diablo will sponsor Rooney’s latest...

Javelin Spearheads New National Campaign for Sisu

Sisu Clinic, the international chain of aesthetic clinics that was founded by Cork entrepreneur Pat Phelan and doctors Brian and James Cotter, has rolled...

Folk Picks Up Lidl Creative Account

Folk Wunderman Thompson has picked up the creative account for Lidl Ireland. The agency picked up the account following a three-way pitch that involved Boys+Girls...

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