NEWS
The Irish Marketing Podcast: How the PR Industry Has Changed Over the Last 25...
The latest episode of The Irish Marketing Podcast has just dropped and this week we delve into the changing world of public relations as...
Cannes 2026: Adland Decamps to the South of France for Cannes
With their fingers crossed, an 80-stong delegation from Ireland will be flying into Cannes this weekend for the annual Cannes Lions International Festival of...
Out Look: OOH Gives Brand Milestones their Moment
On OOH, milestones have the potential to become public, visible and connected to routines, communities and behaviours.
Opinion: Lottery Campaign Continues to Divide Opinion in Adland
There is nothing quite like a controversy to get the advertising industry up in arms. An ad can run unnoticed for weeks, but the...
Interview: Buymedia Surfs the AI Wave with Expansion Plans Ahead
“With AI already making significant inroads into the advertising and media industry, one Irish company is banking on a big uptake in its services...
Bonnier News Takes Control of Business Post Group
Swedish media group Bonnier News has agreed a deal to take a majority stake in the Business Post Group, the company has confirmed.
No financial...
Pedro Gropo Appointed to Creative Director Role with Publicis Dublin
Pedro Gropo has been promoted to creative director with Publicis Dublin with responsibility for social, design, innovation and AI. According to the agency, Gropo...
Opinion: The Good, the Bad and the Ugly of Branded Podcasts
The Irish digital audio market is wide open for good quality branded podcasts. The problem is there’s not enough of them, writes Peter Smyth.
Let’s...
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Bloom Delivers Egg-citing AI Campaign for Radio Nova
Radio Nova has rolled out a new €200,000 marketing campaign for its breakfast programme, Morning Glory with PJ & Jim, featuring what the station...
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Aer Lingus Celebrates 90th Anniversary with New Campaign
Aer Lingus has launched a new brand campaign marking its 90th anniversary and to celebrate its role in connecting Ireland with the world.
The campaign...
AudioOne to Manage Ad Sales and Sponsorship for HeadStuff Podcasts
HeadStuff Podcasts has appointed AudioOne to handle all its advertising sales and sponsorship activity across its portfolio of podcasts.
Founded as part of the wider...
Ardmore Advertising Acquires Minority Stake in Bonfire
The largest Northern Ireland-based marketing and advertising group, Ardmore Advertising Group, has acquired a minority stake in the Dublin-based creative agency Bonfire for an...
RTÉ Pitches Largest Broadcast Sponsorship Opportunity at €7.5m a Year
RTÉ has launched a competitive process for what it describes as the largest broadcast sponsorship opportunity in Ireland by inviting brands to bid for...
The RDS Appoints The Brill Building & Ad Vantage Media to Manage Creative and...
The Royal Dublin Society (RDS) has appointed The Brill Building and independent media agency Ad Vantage Media to oversee its creative, media and marketing...
Folk VML Rolls Out New Campaign to Mark Vodafone’s 25 Years in Ireland
To mark its 25th anniversary in the Irish market, Vodafone Ireland has rolled out a new campaign that reflects on a quarter-century of technological...
LATEST APPOINTMENTS
ACCOUNT WINS
Publicis Drives Away With MG Motors and Farizon Accounts
Publicis Dublin has been appointed as the new creative agency for two Chinese-owned automotive brands—MG Motors and Farizon.
As part of the appointment, Publicis Dublin...
