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Folk VML Taps Into ASMR for New Water Safety Ireland Campaign

Dublin agency, Folk VML has teamed up with Water Safety Ireland to tap into the popular trends of ASMR (Autonomous Sensory Meridian Response) and...

Tickets For Media Awards on April 25th 2024 Now on Sale

With less than two weeks to go until the Media Awards 2024, tickets for the gala black tie event on April 25th have gone...

Opinion: How to Win in Retail in 2024

By Maedhbh Kelly, Senior PPC Client Lead at Wolfgang Digital Meta’s bounceback, the rise of Temu and the continued strength of email marketing are just...

Out Look: Close Encounters of a Disney+ Kind

In a fragmented media landscape, Outdoor continues to be a key brand building channel for Disney+

Boys+Girls Bring Love to the Aisles in New Campaign for Centra

Boys+Girls has rolled out a new TV campaign for Centra, the Musgrave-owned convenience retail brand. This is the agency’s first TV campaign for the...

Media.Monks Appoints Genevieve Woods as Country Manager for Ireland

Genevieve Woods has been appointed as general manager for Ireland of the S4 Capital-owned Media.Monks. Woods joins Media.Monks from Accenture where she led marketing and...

Boots Partners with Posterplan & EssenceMediacom for New OOH Campaign

Boots Ireland has teamed up with EssenceMediacom and Posterplan for a media-first programmatic OOH campaign which went live this week. The campaign features the retailer’s...

AIG Insurance Backs New Golfing Podcast from DMG Media

DMG Media Ireland has launched a new golfing  podcast series. Called Major Moments with Shane O’Donoghue, the new series is sponsored by AIG Insurance. Drawing...
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The Public House Highlights Gaza’s Plight in Campaign for GOAL

The Public House has created a new campaign for the humanitarian response agency GOAL to highlight the crisis in Gaza and raise much needed...

TBWA Rolls Out New Content Series for Glenveagh Homes

TBWADublin has rolled out a new five-part content series called “New Build versus Doer-Upper”’ for client Glenveagh Homes. The series, hosted by Dermot Bannon, follows...

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