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Donnelly takes stake in McConnellsintegrated

Donnelly takes stake in McConnellsintegrated

Ad industry veteran Pat Donnelly is to take a stake in one of Ireland's leading agencies, McConnellsintegrated.

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AdWorld Features

An Important Industry

The Irish design industry employs around 5,100 staff and has a turnover in the region of €465m. While this may seem small, it plays an important part of the wider marketing, advertising and media industries, writes Nicholas Cloake.

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Designing Our Future

The importance of good design in all marketing and advertising material can never be understated. It goes right to the heart of branding and people's perceptions of brands. But it can also help Ireland Inc get out of the mess that it's in.

 

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Finding Salvation Online

More and more hotels are looking at online marketing tools like social media site Facebook to help them bring guests through the doors, writes Alex Gibson.

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It’s All Geek to Me

Marketing professionals are akin to a group of frontier miners looking for the next lucky strike. Housewives, the Pink Dollar, Generation X and Metrosexuals have all been the latest Klondike at one time or another. Now it's the turn of the Geek, writes Margaret E Ward.

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On the Pig’s Back

Michael Dwyer has been introducing brands to customers in an online environment a long time before social media and digital marketing gurus seized the online turf. He talks to John McGee about digital marketing and the challenges facing brands online.

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A Big Player in the Market

RTÉ has been to the fore in ramping up its online investment over the past two years and is now playing an integral part in helping shore up much needed commercial revenue. Conor Mullen, commercial director of RTÉ Publishing talks to IMJ.

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Dinosaurs or Digital Darwins?

While smaller specialist digital agencies have paved the digital path over the past few years, is it a matter of time before the bigger agencies start to take hold of a sector they feel is rightly theirs? Not on your nelly says Ciaran O'Reilly.

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The Right Chemistry

The next six months will be critical for the Irish advertising industry according to Chemistry's Ray Sheerin who says that we could see a number of mergers and corporate failures. He talks to John McGee.

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Dipping Toes in the Blogger Pool

Thinking of starting an internal corporate blog? Think again, carefully. Blogs are an interesting new communications tool but too many organisations jump into the "blogger pool" without testing the water temperature or depth.  More »

RTE TV Debate

Have a look at the recent advertising round-table discussion hosted by RTÉ T. The panelists included Alan Cox of Core Media, Bill Kinlay of Mindshare, Graham Taylor of GT Media, Liam McDonnell of Aegis Media, Chris Rayner of Initiative and Dave Harland of OMD. The chairman was John Bowman.
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