Wednesday, May 4, 2016

LATEST NEWS

Rail Commuters respond to OOH advertising according to research

New research carried out by Exterion Media and Kinetic has found that rail commuters have an average travel period of 35.5 minutes to absorb...

INTERNATIONAL NEWS

UK online ad spend rises by 16.4% to £8.6bn in 2015

UK digital adspend grew 16.4% on a like-for-like basis in 2015, the fastest rate of increase in seven years, as expenditure on mobile leapt...

FEATURES

Educating the Consumer

The Youth Factor

When Art Meets Code

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TGI INSIGHTS

Insight of the Week: The importance of contacting the contactless

One of the biggest changes in how we make day-to-day purchases in recent years has been the introduction of contactless bank payment cards to...

APPOINTMENTS

Orlaith Blaney Appointed as Marketing Director of Irish Water Parent

Orlaith Blaney, the former CEO of McCannBlue and president of IAPI, has been appointed as group head of brands and marketing at Ervia, the...

AD OF THE WEEK

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Ad of the Week: Lidl Full Shop – Chemistry

The Lowdown: New TVC for Lidl Ireland to promote the launch of their full shop campaign which shows you can save up to 50% of...

IMJ February Issue 2016

In this month's IMJ: Full Steam Ahead: While increased advertising and marketing budgets will lead to a near 10% in ad spend this year, 2016...
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Trending Now

Rothco Creates Global Campaign for Heineken Light

Rothco has been chosen to create the global ad campaign for Heineken Light, the new low alcohol brand which is being launched by the...

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