Tourism Ireland Marketing Budget Increased to €45m as it Targets Ambitious...
Tourism Ireland is to spend €45m on promoting Ireland as a destination for tourists in 2019 after it was revealed that it had secured...
Insight of the Week: Targeting the Financially Comfortable & the Financially...
As we hurtle towards the end of one year and the beginning of yet another year full of good personal and financial intentions, good...
Gary Brown to Make Debut as a Playwright with New Play...
Gary Brown, one of the industry’s leading marketing and advertising experts and chairman of JWT Folk, is set to make his debut as a...
MediaCom Research Reveals Average Irish Shopper to Spend €808 on Christmas
With Black Friday and Cyber Monday dominating the headlines this week, in the run-up to the much more significant Christmas period for retailers, Irish...
Irish Influencers Losing their Ability to Influence According to New Research
New research into the growing influencer market in Ireland shows that their credibility is starting to suffer as people have started to lose trust...
Marketing Society Research Excellence Awards Shortlist Announced
The shortlist for the 2018 Research Excellence Awards has been announced was released this afternoon.
The Awards are now in their 10th year and 2018...
Sponsors Set to Increase Spend on Arts & Music in 2019
With the overall sponsorship market in Ireland set to grown again in 2019, 43% of all sponsors involved in the arts, music and festivals...
Ad of the Week: Dunnes Christmas Ad
The new Dunnes Christmas TV ad is a heartwarming tale of how a bunch of plucky children come together to make sure that Santa...
In the Company of Huskies Expands with New Hires
Following a period of continued growth, In the Company of Huskies is expanding with six new hires to strengthen the agency's social media department....
OOH’s Future Re-Framed at PML Group Seminar
PML Group played host to a cross section of the media and creative advertising industry in Ireland this week and the location-based marketing agency...
