IAB Ireland Survey Shows Covid-19 Crisis Hits Online Ad Spend
The ongoing Covid-19 crisis and the subsequent decline in advertising investment has hit Ireland’s digital publishers, despite record traffic to many news sites, according...
IAPI Survey Finds Resilience & Resolve in Adland
Charley Stoney, IAPI CEO
Some 86% of IAPI members are working on COVID-19 related campaigns, over a third of agencies think that the ongoing crisis...
Opinion: Brands Need to Keep Talking to Consumers
With many brands postponing or cutting their planned advertising investment, Richard Colwell of Red C argues that they are making a big mistake.
As we...
69% of People Remain Active During Lockdown According to Core Research
As part of Core’s COVID-19 series, Core Strategy and Research are focusing on key areas of our lives that have been impacted by COVID-19....
AAI Calls on the Government to Introduce a 25% Tax Credit...
The Association of Advertisers in Ireland (AAI) has called on the Minister for Finance, Paschal Donohoe to introduce a special 25% tax credit for...
New Pop-up Strategy Agency Hopes to Be Out of Business by...
A new “pop-up agency” that hopes to be out of business by September has been set up by Paul Kelders’ jump! group.
The aim of...
IAPI Reveals Cannes Young Lions Winners for 2020/21
Following the conclusion of the judging process last week, IAPI has announced the winners of this year’s Cannes Young Lions competition who will represent...
Pivoting to Pharma Keeps vStream Busy in Covid-19 Crisis
Andrew Jenkinson, co-founder of vStream, writes about how the business is coping with the lockdown and how its newest offering – vStream Health- is...
Five More Big Insights from B&A’s Life on Lockdown
In its third wave of research for 'Life on Lockdown' B&A unearths more interesting insights into how the nation is coping and what is...
Mondelez Partners with audioXi and Carat in New Digital Audio Campaign
Mondelez, the maker of Cadbury chocolate, together with Carat and audioXi have developed a media-first digital audio campaign which has been rolled out on...
