Boots Bags the Festive Feeling With New Campaign
Boots Ireland, which operates 90 stores around the country, has rolled out its new Christmas campaign. Called Bags of Joy, it was created by...
Derek Doyle Joins Complaints Committee of ASAI
Derek Doyle, executive production director with Boys+Girls, has joined the complaints committee of the Advertising Standards Authority of Ireland (ASAI).
Doyle has nearly 30 years...
Admessenger Celebrates its 8 Billionth Ad Impression
To coincide with the serving of its eight billionth ad impression, and following a surge in interest since COVID restrictions were lifted, Admessenger, the...
The Brill Building Wins Grand Prix at APMC Star Awards 2021
The Brill Building, the agency founded by Roisin Keown, was the big winner at the 2021 APMC Star Awards, picking up the Grand Prix...
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IAB Ireland Steps Up Campaign to Stop Ban on Targeted Advertising
IAB Ireland, together with some of its members, have met with a number of MEPs, local politicians and representatives of the Department of Tourism,...
Record Media Forms Publishing Partnership with Athletics Ireland
Record Media, the production and publishing business set up by Richie Kelly and James Wynne has entered into a publishing partnership with Athletics Ireland,...
Out Look on the Seven Principles of Marketing Communications
James Byrne, marketing manager, PML Group with this week’s Out Look on Out of Home.
Out Look on the Seven Principles of Marketing...
Rothco Rolls Out AIB Campaign that Showcases its Digital Offerings
Rothco, part of Accenture Interactive, has launched a new campaign for AIB that showcases the bank’s digital banking services.
According to the bank, it’s understanding...
Irish Diversity Study of Marketing Industry Highlights Room for Improvement
The first-ever Diversity, Equity and Inclusion Census of the Irish marketing and advertising industry has been published.
The results of the survey are based on...
Dr Lorna Harding Joins Board of B&A
Behaviour & Attitudes (B&A) has appointed Dr Lorna Harding as a non-executive director of the company’s board.
A data scientist, modeler and strategy consultant, she...
