Media Central, the media sales house that is owned by Bauer Media Audio Ireland, has promoted Karen Doyle to the role of solutions director.
In her new role, she will be responsible for driving the Media Central Solutions team to “deliver outstanding account management and client service , develop agency growth strategies while also devising, producing and executing creative and innovative advertising, experiential, social and content solutions.”
“Karen has excelled since joining Media Central and her experience with us over the past 2 years and her vast agency partnership experience prior to that make her the standout choice for this role,” says Neil MacDermott, head of sponsorship and solutions, Media Central.
“At Media Central we believe in bringing together creative thinking, new radio, and new technology offerings with a constant focus on the achievement of our client’s business ambitions to ensure that they are always offered the highest quality and most effective media solutions packages in Ireland. Karen is the ideal person to do just that.”
“This role presents an exciting path to shape the future of brand engagement at Media Central. Our solutions business is one of the most dynamic areas of the company, offering boundless opportunities for brands to connect with audiences in meaningful, creative, and commercially effective ways,” adds Karen Doyle.
“My focus will be on delivering market-leading campaigns and exceptional service for our commercial partners. With deep experience working alongside agencies, I understand what drives value for them. I am especially committed to evolving our bespoke offering, creating tailored solutions that are bold, innovative, and results-focused.”
