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Global Expands dX Network into Cork

Global in Ireland has announced that is expanding its dX Network with the installation of its large format digital screen in Cork’s Mahon Point Shopping Centre.  With annual footfall in excess of 6m, Mahon Point hosts over 60 retailers, as well as its popular weekly farmer’s market, and is the largest shopping centre across the county.

The full motion 5.5m x 2.8m, 4mm pixel screen will be the largest digital screen in Cork ensuring significant opportunity for delivering impact to audiences.  Global’s premium mall network now reaches an estimated 2.8m people per 14 day cycle across five retail locations; Dundrum, Mahon Point, The Square, Ilac Centre, Pavilions.

”The launch of our dX screen is a significant milestone in our investment in digital Outdoor in Ireland.  The expansion to Cork gives our clients the opportunity to deliver significant impact for their brands and meet audience expectations with full motion graphics, ” says Colin Leahy, managing director of Global in Ireland.