Rob Kinsella has joined i-Believe as client solutions director from AdForce where he was sales director and responsible for spearheading its digital audio and mobile advertising push throughout Europe. Kinsella previously worked for Independent News & Media for over 11 years, most recently as agency sales manager, where he was responsible for managing some of the largest advertising relationships in Ireland.
According to Lee Thompson, co-founder of i-Believe: “We are delighted to welcome someone with Rob’s drive, enthusiasm and track record in advertising across both digital and print to the team. In this new role, Rob will be tasked with leading client direct sales efforts to support the rollout of i-Believe’s latest technology platform signing, InMobi, the world’s largest independent mobile advertising company and to support the sales efforts for its digital audio proposition, AudioOne.”
i-Believe has also appointed Mary Connolly as head of technology. Prior to joining the company, she worked as a digital strategy lead with Accenture, managing integrated ad tech and marketing solutions for global brands and has been instrumental in the launch of ad tech services centres for Accenture. With almost 10 years’ experience at Google and DoubleClick as a senior solutions consultant and DoubleClick Platform specialist, she brings a wealth of advertising, consulting and client services expertise to the team, according to Thompson.