Aidan Greene, MD of MediaVest
MediaVest has picked up the media buying and planning account for the National Consumer Agency (NCA). The account was previously held by OMD.
The National Consumer Agency (NCA) is the statutory body established by the Irish Government in May 2007 to enforce consumer law and promote consumer rights. The NCA plays an important role in enforcing product safety legislation, investigating complaints about unsafe products, carrying out surveillance activities, advising manufacturers, suppliers, retailers and their representative bodies about their responsibilities and managing Ireland’s input to the EU product safety rapid alert system, RAPEX.
Clients of MediaVest, which is headed up by Aidan Greene, include Aviva, O2, Electric Ireland, Spar, Mars, United Biscuits and Dublin City Council.