An Post’s #Readerswanted Celebrates The Value Of Reading
An Post has launched a new campaign called #ReadersWanted to mark its sponsorship of the Irish Book Awards. The campaign will run across a...
NOW TV Ups the Ante With Five Station Sponsorship Deal
The Sky-owned on demand platform NOW TV has taken a big step in raising its Irish presence by sponsoring five different breakfast radio shows...
Drinks Companies Sign Up to IARD Initiative Covering Advertising & Marketing
The Alcohol Beverage Federation of Ireland (ABFI) has welcomed a new initiative that will see many leading Irish drinks companies sign up to a...
Rothco Wins Agency of the Year at Lisbon International Advertising Festival
Rothco, part of Accenture Interactive, picked up the coveted Agency of the Year award at the annual Lisbon International Advertising Festival Awards in Portugal...
WFA President David Wheldon to Speak at Marketing Society Event
The Marketing Society of Ireland will host David Wheldon, President of the World Federation of Advertisers and Chief Marketing Officer for Royal Bank of...
Aer Lingus Takes off with Dynamic Seat Sale Campaign
As part of its September sale, Aer Lingus has embarked on a major OOH advertising campaign using multiple data triggers incorporating 48 Sheets alongside...
Nightlight Turns Predator on Dublin Streets
The Dublin-based Nightlight was behind the large scale interactive projection for the release of 20th Century Fox's The Predator which is now running in...
Lyons Tea Asks How You Make Yours in New Campaign
Lyons Tea is running a nationwide campaign that encourages tea-drinkers to engage with the brand by asking them “how do you make yours?”.
As part...
APMC Beefs Up Board With New Appointees
The board of the APMC has announced that a number of key industry figures have joined the board including Sinead Lee from BBDO Shop,...
Communicorp Media Launches New Digital Audio Exchange
Communicorp Media has launched audioXi, a digital audio exchange which effectively consolidates some of Ireland's largest audio content creators and aggregators into one the...
