00:01:00
Ad of the Week: Belief Is Everywhere
Rothco | Accenture Interactive has launched a new campaign for AIB called “Belief Is Everywhere’. The integrated campaign- led by a 60-second TVC directed...
Core Launches New National Sponsorship Index to Track Effectiveness
Core, Ireland’s largest marketing communications company, has launched a new National Sponsorship Index (NSI) which provides a benchmark for sponsorship effectiveness.
According to Core, the...
Irish Studio Ramps up Expansion Plans with New Appointments
Irish Studio, the company which bought a number of Norah’ Casey’s Harmonia titles towards the end of 2017, has made a number of key...
Verve Launches New Series of Podcasts for Marketers
The Dublin-based marketing, experiential and live events agency Verve has launched a new series of podcasts that will explore the worlds of marketing, creativity,...
Dynamic Campaign Scores Big for Cadbury
Cadbury has marked its sponsorship of the Premier League with its first ever Dynamic OOH campaign in Ireland.
By combining classic and digital OOH formats,...
00:07:24
IAPI Creative Heroes: Fiona Sweeney, Kerry Foods
The second instalment of the IAPI Creative Heroes series, which focuses on clients that have produced exceptional work sees Fiona Sweeney of Kerry Foods...
Katie Taylor and Jonathan Sexton Shine in Onside’s Star Track Survey
While Conor McGregor shapes up for a potential 2.5m pay-per-views box office hit at UFC 229 fight card tomorrow night, Irish boxer Katie Taylor...
Epica Awards Extends Entry Deadline to October 15th
The Epica Awards has extended its entry deadline to Monday October 15th.
The jurors for the Epica Awards are drawn from leading advertising, design and...
Consumers Wary of VOD Advertising According to New Research
Around 75% of Video-on-Demand (VOD) ads are skipped when the consumer is given the option, according to new research from Core.
According to the research...
AAI Toolkit Seminar to Focus on Media’s Role in Long Term...
To role which media plays in long-term branding will be up for discussion at the next AAI Toolkit breakfast seminar which will be held...
