Tourism Ireland Targets New Yorkers With Major Campaign in Penn Station
Hundreds of thousands of New York commuters and visitors to the city are seeing a new Ireland promotion, which gets under way this week...
Spark Foundry Bags HSE Account and Retains RSA
Spark Foundry, part of Core, has retained the Road Safety Authority (RSA) account following a competitive pitch process. In addition, the agency has also...
Boots Ireland Launches Christmas Campaign Celebrating Uniqueness
Boots Ireland has launched its Christmas campaign, kicking off with a new TV ad which will be first aired during the X Factor live...
Wide Eye Outdoor Delivers Location-Based Weather Forecasts to 170 Digital Screens
Wide Eye Outdoor has launched an Irish digital OOH first with location-based weather forecast updates across its network of 170 digital screens.
“We wanted to...
Rothco and BBDO Shortlisted for Epica Awards
Rothco | Accenture Interactive and BBDO Dublin have been shortlisted for this year’s Epica Awards which will be announced in Amsterdam next week.
Rothco made...
DMG’s Evoke.ie Reaches 1.1m Unique Users Per Month
Evoke.ie, DMG Media Ireland’s website for women, has recorded its largest ever audience with 1.1m unique users last month, according to the publisher.
Since it...
Red Bull Taps OOH for Belfast Racing Showrun
Red Bull took to Out of Home (OOH) this month to promote its Racing Showrun Event which took place at Belfast City Hall. The...
IAB Ireland Throws Open Membership to Advertisers and Brands
IAB Ireland, the trade organisation for digital advertising, is opening up its membership ranks to advertisers with a new brand membership category which aims...
AAI Seminar to Explore Stereotyping in Advertising
Max Brady, Executive Producer of the production company Pull The Trigger is the keynote speaker at the next AAI Advertiser’s Toolkit Seminar which will...
Jameson Caskmates Lights Up Dublin Social Landmarks
The Irish Distillers-owned Jameson Caskmates launched its new “signature serve” of Jameson Caskmates and Tonic over the recent bank holiday weekend by projection displays...
