Exterion Media Releases Results of Latest Work.Shop.Play Survey
Exterion Media has released the results of its latest Work.Shop.Play survey. The survey, on daily consumer journeys and missions was issued to the 5,500...
Cannes Update: The Simple Idea and Unconscious Bias
On Day 4 of our Cannes Update, Helen and Anna of Core Media talk about the power of the simple idea, Beau Lotto, Mario...
Mario Rosenstock Sings the Praises of Irish Rugby in Energia’s Anthem
With the rugby grabbing centre stage this weekend, ahead of the forthcoming Nations Cup, Energia has teamed up with comedian Mario Rosenstock to launch...
Boys+Girls Bring Love to the Aisles in New Campaign for Centra
Boys+Girls has rolled out a new TV campaign for Centra, the Musgrave-owned convenience retail brand. This is the agency’s first TV campaign for the...
FreeWheel to Supply Video Monetisation Platform to RTÉ
Following a competitive tender, RTÉ's digital division has announced that FreeWheel is to supply RTÉ with its advertising management and monetisation platform. This move...
Heineken Rolls Out New TV Campaign Ahead of Champions Cup Knockout...
With the knockout states of the Heineken Champions Cup coming up in April, Heineken Ireland has rolled out a new rugby-focused TV campaign which...
Marketing Society Event Aims to Demystify the Metaverse
The Marketing Society of Ireland is hosting a seminar called “Demystifying the Metaverse for Marketers” on October 27.
With many Irish marketers not confident about...
NOW Rolls Out New Brand Identity for Streaming Service
Sky’s popular on-demand streaming service NOW TV has rebranded as NOW. The new rebrand has been accompanied by a new brand identity, look and...
Full House for Final Irish Times/IMJ #BreakfastBytes of 2016
Nearly 100 guests attended the third and final Irish Times and IMJ #BreakfastBytes seminar which was held in the offices of the Irish Times...