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New-Look Buzz.ie Relaunches With Eight New Hires and New Focus

Following the 2020 acquisition of Buzz.ie by Reach plc, Buzz.ie, the popular news and lifestyle has received a makeover while a new editorial team...

Former Paddy Power Marketer Sets up New Marketing Agency

Tom Nugent, a former member of Paddy Power’s social content and racing media team, has struck out on his own by setting up a...

Honey+Buzz Brings Heineken 0.0 to the Great Outdoors

Honey+Buzz, the Dublin-based agency that is now owned by Allied Global Marketing, has rolled out an innovative new pop-up experience platform called “One for...

Adworld.ie Takes a Break

Adworld.ie is taking a long overdue and somewhat belated Summer break. The next edition of our weekly newsletter will be published on Friday, September...

The Big Deal and Redemption Head up VMTV’s Autumn Schedule

Fresh from its ratings success with Love Island, it was the turn of Virgin Media Television (VMTV) this week to reveal its much anticipated...

Cautious Optimism Evident in Latest Core Consumer Mindset Report

As Ireland’s vaccine rollout continues apace, just 37% of people are concerned about Covid 19 according to the latest Consumer Mindset Report published by...

OOH Summer – Connecting Offline and Online

James Byrne, marketing manager, PML Group with this week’s view from OOH. Connecting offline and online Out of Home media drives consumer activity in the real...

Huskies Serves Up New Campaign for Apache Pizza

In the Company of Huskies has rolled out a new campaign for Apache Pizza as part of a brand repositioning. The new ‘We Love Extra’...

ASAI Upholds 16 Complaints Against Advertisers in Latest Bulletin

Ads for Lidl, Hertz, Waterford City & County Council, Pure Pharmacy and Linenbundle were amongst 16 advertisements which were found to be in breach...

Former Taoiseach Enda Kenny Joins Board of Heneghan Strategic Communications

Enda Kenny, the former Taoiseach has joined the board of Heneghan Strategic Communications as a non-executive director, effective from September 2021. Headed up by Nigel...

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