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IMJ February Issue

In this month’s IMJ:

COVER STORY: Core Outlook 2018

Onwards and Upwards        

In his annual “state of the nation” analysis of the media and marketing world, Core’s Alan Cox examines some of the key trends and influences at play.


Marketing Matters:

The latest Marketing Sentiment Survey carried out by MediaCom in association with The Irish Times and the Marketing Institute of Ireland.

• Growing from Strength to Strength – Valerie Melinn, APMC
• A Good Alternative to Facebook John Ring, TinderPoint
• Experience Counts – Barry Muldowney, Verve, The Live Agency
• Driving Digital’s Big Future – Suzanne McElligott, IAB Ireland

All these and more plus the latest campaigns, who’s moving where and what has been going on On the Town in your IMJ this month.

If you would like to subscribe to IMJ, you can contact subscriptions manager at 01-6611660 or email subscriptions@irishmarketingjournal.ie

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