Fiona Curtin, one of the country’s top marketers, has joined Heineken Ireland as Head of Innovation following nearly two years working at Irish Distillers Pernod Ricard where she was Global Marketing Manager – Innovation.
A former president of the Association of Advertisers in Ireland, Curtin has plenty of experience working for Heineken having worked for the brand between 1991 and 2003. During her time there she worked as senior brand manager for Murphy’s and Coors while she also spent time as regional marketing manager for Heineken in Germany. She left Heineken in 2003 when she joined C&C as marketing manager.
In 2006 she was appointed as Head of Advertising, Marketing & Communications in AIB where she spent nearly six years. Then in August 2012 she joined Irish Distillers Pernod Ricard.