Home Events IAB Connect to Focus on ‘A Better Digital World’

IAB Connect to Focus on ‘A Better Digital World’

The annual IAB Connect will take place next Friday, April 5th in the Guinness Storehouse and this year’s theme is ‘A Better Digital World.’

As part of IAB Connect, IAB Ireland will have a special focus on digital audio with brand new research conducted by RED C reporting on the Digital Audio Market in Ireland, identifying the key trends in audio, who’s listening where, when, for how long and to what content. Jimmy Larsen from RED C will present the fresh findings alongside Mark Corrigan, Packed.House.

Other speakers & panellists include Lisa Folkson, Acast; Emer Lawn and Finian Murphy, Core Media; Nicola Spooner, Unruly; Mark James, Wavemaker; Robert Sheehan, Lidl; Gerard Murnaghan and Joshua Sigler of Sprout Social. In addition a panel discussion will take place with Doug Farrell, DMG Media Ireland, Ian Maxwell, Converge Digital, Steve Beckwith, AdsWizz and Viv Maher, IPG MediaBrands, all contributing.

The event kicks off at 8.30am and will conclude at 1.00pm. To book a place go to www.iabireland.ie

Previous articleBus Shelter Takeovers Mark Return of McDonald’s MONOPOLY Campaign
Next articleExterion Media Releases Results of Latest Work.Shop.Play Survey