Home Campaigns Ad of the Week Ad of the Week: Electric Ireland – Stay Happy

    Ad of the Week: Electric Ireland – Stay Happy

    The Lowdown:

    ‘Stay Happy’ is the irrepressibly upbeat takeout from Electric Ireland’s unique campaign to reward its customers with long term savings. Their current 40 second spot recognises the daily pressures and chaos Irish households confront, and offers welcome succour to all current customers with the promise of 8.5% savings off their electricity and gas bills, year after year.

    Directed by Pull The Trigger’s, Gary McKendry, this spot also features the honey-tones of Fight Like Ape’s, May Kay with her own take on the jazz standard, ‘Get Happy’.


    Title of Commercial: ‘Stay Happy’
    Advertiser: Electric Ireland
    Client executives: Lisa Browne, Jackie Garvey, Conor Kavanagh
    Agency: Cawley Nea \ TBWA
    Agency executives: Yvonne Caplice, Laura Daley
    Creative: Adam Crane, Niall McDonnell
    Agency producer: Onagh Carolan, Alexandra Cullen
    Production company: Pull the Trigger
    Director: Gary McKendry
    Producer: Max Brady, Glen Collins
    Lighting cameraman: Piers McGrail
    Editor: Juniper Calder
    Recording studio: Mutiny

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