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  • Home
  • News
    • Mediahuis Ireland Appoints James Brown as Chief Commercial Officer
      Radio Leads Irish Audio Market as Weekly Listening Reaches 97% of Adults
      Marketer Optimism Falls for a Third Year as WARC Outlines Five Trends for 2027
      Irish Radio Broadcasters Report 4.3% Bump in Ad Spend in Q3 of 2026
      The Irish Marketing Podcast: How Verve is Pushing Ireland’s Experiential Boundaries
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  • Features
    • Opinion: Avoiding the AI Efficiency Trap
      Interview: Businesses Will Always Need to Understand How Real People Behave
      Opinion: Before You Do Anything With AI, Do This
      Opinion: Breaking Beige
      Opinion: Christmas Has Entered the Conversation
  • Campaigns
    • TFI Launches Staff Respect Campaign with Connelly Partners
      00:00:15
      Beamish Launches ‘The Grander Stretch’ with The Public House
      Boots Christmas Campaign Hits Irish Screens
      00:00:48
      John O’Shea Delivers for DHL in New Invention Campaign
      00:01:30
      Tesco Ireland Brings Christmas Magic to Life in New Campaign from BBH Dublin
      AllAd of the WeekOnlineOutdoorPrintRadio
  • IMJ Magazine
  • Ezine
IMJ Features

Opinion: What Do You Think About Integration?

August 25, 2023
IMJ Features

Effies 2023 Countdown: The 10 Rules for Judging

August 25, 2023
IMJ Features

Opinion: We Need to Unlock Growth for Ireland’s SMEs

August 4, 2023
IMJ Features

Research Shows Normal People and Ad People are Very Different

July 28, 2023
IMJ Features

Research: It’s Life Jim, But Not as We Know It!

July 28, 2023
IMJ Features

Opinion: Netflix Faces Problem of Scale With Ad Funded Model

June 16, 2023
IMJ Features

Opinion: The Untenable Facts About Pitching in Ireland

June 2, 2023
IMJ Features

CHANGE IN PROGRESS: Greenwashing 101

June 2, 2023
IMJ Features

Opinion: Learn to Innovate or Innovate to Learn

May 5, 2023
IMJ Features

Opinion: We’re All Challengers Now

April 28, 2023
IMJ Features

CHANGE IN PROGRESS: The Marketing Transformation

April 21, 2023
IMJ Features

Opinion: Meta Verified Will Need to Avoid the Mistakes of Twitter

April 21, 2023
IMJ Features

Opinion: TikTok Offers Value for Advertisers as Social Costs Increase

March 24, 2023
IMJ Features

Opinion: Influencer or Ambassador – A Subtle Semantic Difference?

March 24, 2023
IMJ Features

Opinion: How Tech is Pushing OOH Further Down the Purchasing Funnel

March 16, 2023
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