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MEC Teams Up Advertising Students in IT Tallaght

Media agency MEC Ireland has launched a new collaboration with the final year Advertising & Marketing Students at IT Tallaght. In a difficult marketplace where...

Digital Adspend Up 33% in H1 as Brands Boost Investment in...

Digital adspend in Ireland continued to power ahead to €216m in the first half of 2016 according to the latest IAB PwC Online Adspend...

Radical Creates Contactless Donation Station for Focus Ireland

As part of its support for Focus Ireland, the digital agency Radical has created Ireland’s first interactive contactless donation station. Inspired by the latest statistics,...

OOH on Track for Good Growth in 2016 Says PML

Although Q3 of 2016 turned out to be a disappointment, Out of Home’s (OOH) recent impressive performance has resulted in a 7% growth rate...

JNLR: Radio Continues to Endure as Broadcasters Up their Game

With radio continuing to be the faithful companion to most Irish people, Oilbhe Doyle of Carat examines the latest batch of figures from the...
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Ad of the Week: Vodafone #TeamOfUs

With the Autumn rugby internationals almost upon us, Vodafone has ramped up its Irish rugby sponsorship activation with the launch of its #TeamOfUs campaign...

IAB Ireland Mobile Connect Conference Set for Next Thursday

The annual IAB Mobile Connect conference will take place next Thursday (October 27th) in the Guinness Storehouse. The full agenda for the event has...

Young Marketers Gather for Future Council’s First Event

Young marketers from across the industry attended the Marketing Society Future Council’s first event last week. Aimed at marketing professionals with 3-5-years’ experience, Influencing the...

Mysterious Print Ads Get Personal

The advertising industry is always awash with rumours and conspiracy theories and this week was no different. During the week a number of print ads...

DDFH&B and Ogilvy Bag Three Euro Effie Awards

Two Irish agencies, DDFH&B and Ogilvy & Mather, were awarded with three Effies at the Euro Effie Awards Gala in Brussels’ Cercle de Lorraine...

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