NEWS

The Brill Building Triumphs at APMC Star Awards 2024

The Brill Building was the big winner at the annual APMC Star Awards which were held in Dublin on Thursday, April 18. The agency...

Opinion: The Next Chapter in the Brand Sustainability Book

While issues like housing, the economy and the cost of living may have overshadowed environmental challenges over the last 12 months, they haven’t gone...

Out Look: OOH is ‘most sustainable ad platform’

Not only does OOH provide a platform for brands to promote green initiatives, but it also allows them to execute more environmentally friendly campaigns.

The Indie List Introduces Artificial Intelligence to Offering

With artificial intelligence playing an increasing role in the marketing and advertising mix, The Indie List, Ireland's leading platform for freelance marketing talent, has...

Opinion: Let Me Entertain You

In the first of a series of columns for Adworld, Dave Tallon looks at some of the lessons we can take on how to...

Casillero Del Diablo Forges Partnership With Sky Cinema

The Chilean wine brand Casillero Del Diablo has partnered with Sky to sponsor the broadcaster’s Sky Cinema on the Sky On Demand platform in...

Heineken Drop Kicks New Trainer Collaboration With Simon Zebo & Barbara Bennett

To mark is sponsorship of rugby’s Investec Champions Cup, Heineken 0.0 has teamed up with Munster’s Simon Zebo and Barbara Bennett, a rising star...

Opinion: Social Media Ads – Gen-Z’s Biggest Life-Hack

Have you ever wondered why so many brands are switching to digital social media platforms, like TikTok and Instagram, as their primary advertising mediums?...

Business Plus Announces Partnership with The Curragh Racecourse

The DMG Media-owned Business Plus has inked a new partnership and race sponsorship with The Curragh Racecourse. The partnership will start with the Business Plus...

MiQ Expands Into Irish Market With Appointment of Niall Murtagh as Sales Director

MiQ, one of the leading global players in the programmatic media industry has expanded into the Irish market with a dedicated presence, headed up...

IAPI Wins European Best Practice Award for Female Futures Fund

The Institute of Advertising Practitioners Ireland, (IAPI) has picked up the Gold award at the EACA Best Practice Awards for the Female Futures Fund...

TABS Annual Golf Fundraiser Set for Powerscourt on July 5

Following on from the success of its fundraising events in 2023, TABS will host its annual golf outing in Powerscourt Golf Club in Wicklow...

Gareth Collins Joins Lucky Beard as CEO of Brand & Communications Practice

Lucky Beard, the South African agency that has its European HQ in Dublin and is backed by Enterprise Ireland, has appointed Gareth Collins as...

Folk VML Taps Into ASMR for New Water Safety Ireland Campaign

Dublin agency, Folk VML has teamed up with Water Safety Ireland to tap into the popular trends of ASMR (Autonomous Sensory Meridian Response) and...

Tickets For Media Awards on April 25th 2024 Now on Sale

With less than two weeks to go until the Media Awards 2024, tickets for the gala black tie event on April 25th have gone...

LATEST APPOINTMENTS

ACCOUNT WINS

Boys+Girls Wins DSPCA Creative Account

Boys + Girls has picked up the DSPCA creative account. The DSPCA is Ireland's oldest and largest animal welfare charity and was established in...

EDITOR PICKS