LATEST NEWS

Forsman & Bodenfors Launches New E-Scooter Campaign for RSA

Forsman & Bodenfors Dublin (formerly In the Company of Huskies) has launched a new campaign for the Road Safety Authority (RSA) to inform all...

LATEST CAMPAIGNS

FEATURES

Opinion: Advertisers Searching For Answers with Artificial Intelligence

  Artificial intelligence will definitely shake up the advertising market but how will it impact on the all-important search market which is a key part...

Opinion: It’s All About Positioning and Proposition

It’s easy to get distracted by the latest new platform or digital development and forget about what’s most important in marketing: positioning and propositions,...

INSIGHTS

Marketing Industry Fails to Make Progress With DEI According to New...

The global marketing and advertising industry still has a lot to do when it comes to diversity, equity and inclusion (DEI) in the workplace,...

IAPI Survey: Irish Culture Boosts Irish Creativity

A new survey by IAPI has found 90% of creatives believe that Irish culture and environment contributes to the quality of creative output. In August,...

APPOINTMENTS

Pluto Appoints Alex Totaro as Head of Digital

An established digital marketer, Totaro has amassed considerable international experience, having worked for a number of leading brands including Samsung, Expedia, Nickelodeon, P&G and...

AD OF THE WEEK

00:00:32

Connelly Partners Rolls Out Campaign to Encourage People to Take Expressway...

With Dublin Airport getting ready for the busy summer months, Connelly Partners has rolled out a new campaign for Bus Éireann’s Expressway service that...

TRENDING NOW

Laya Healthcare Wins Marketing Team of the Year at MII’s AIM...

The marketers in Laya Healthcare were named as Marketing Team of the Year at the Marketing Institute’s AIM Awards which were held last night...

LATEST ARTICLES