IMJ April Issue
In this month's IMJ: COVER STORY: RTÉ looks to the future - IMJ talks in depth to Geraldine O'Leary, Group Head of Commercial, RTÉ. APMC STAR AWARDS And the Winners are ... Comprehensive coverage and photos of this year's winners Eoghan Phelan, V360°, The Visualise Group talks shopping Aisling Conlon, IPA on Plotting the Way Forward Jimmy Larsen, RED C Research...
IMJ October 2015
In this issue: In this month's IMJ we look at Retail's Big Challenges: In the cut-throat grocery market, standing out from the competition is key. One retailer that is pulling out all the stops to differentiate itself from the rest of the crowd is SuperValu as its marketing director Ray Kelly tells John McGee. PLUS: Ger Hughes, Creative Technologist, RTÉ Media Sales...
IMJ Digital Issue Dec 2015
Welcome to the annual Digital Issue of IMJ. This issue is a veritable smorgasbord of digital content with contributions from many of Ireland's top digital practitioners who look at the key trends underpinning the ongoing rise in digital marketing. With investment in digital set to increase by double digit figures yet again in 2016, IMJ looks at What's Hot and...
The Annual IMJ Agency Issue is Out Now
IMJ’s annual Agency Issue is now out and this year it’s a bumper 104 pager packed with key insights, profiles and thought leadership pieces from some of the advertising industry’s key movers and shakers. The IMJ Agency Issue is the most comprehensive overview of the many challenges and opportunities facing advertising and media agencies in Ireland with no stone...
IMJ April/May Issue 2016
In this month's IMJ: With 157 years of heritage behind it, the Irish Times is looking to the future with a renewed sense of positivity, ambition and determination, according to Vivien McKechnie, the group's business-to-business director, in an interview with IMJ. PLUS: • While digital has become the social operating system for most of us, there is an opportunity for brands...
IMJ October 2017
In this month IMJ: John McGee talks to Mark Nolan, Ignite Market Research about embracing change. Charley Storey from Alternatives tells us about the new talent battlegrounds of data and digital and how resistance is futile. Innovation for growth is the theme from Jill McCarron, of MCC, while Sheena Horgan of Hume Brophy tells us how to put the...
IMJ February 2017
In this month’s IMJ: Marketing is a Powerful Force: As always, the advertising and marketing industry faces many threats. But for savvy marketers and their brands, the future also holds many opportunities according to Alan Cox, CEO of Core Media who outlines some of the group's views in its annual "state of the nation" Outlook report. PLUS: Radio's Big Challenge: Continuous innovation...
IMJ September Issue
COVER STORY: Reaching For the Stars - Virgin Media Television's Big Ambitions Following one of the biggest re-brands in Irish media history, Pat Kiely, Managing Director of Virgin Media Television talks to John McGee about the broadcaster's plans to shake up the Irish TV market. PLUS OOH Special OOH's Great Renaissance + Blurred Lines & Bright Futures + The Sky's the Limit...
IMJ May 2017
In this month's IMJ: IMJ talks to Eamon Fitzpatrick of IPG Mediabrands about his plans for the business. We look at cracking the youth market with Susan Kelly of McCann Blue. Peter Smyth from IRS Plus talks about the power of radio and Susan Love MD of Goosebump talk about keeping shoppers happy. These any many more topical issues are...
IMJ June Issue
In this month’s IMJ we take a look at the thriving Out of Home (OOH) sector. Following a period in the doldrums during the recent economic downturn, the Irish out-of-home market is thriving once again. With new formats and levels of innovation and course increased investment by advertisers, a renewed sense of optimism pervades, writes Paul Golden. PLUS: • Fresh...
