MCCP, the strategy consultancy headed up by Kay McCarthy has renewed its sponsorship of Marketing Breakfast Series which is run by the Marketing Institute. This is the third year in a row that MCCP has sponsored the series.
The Marketing Breakfast Series is a sequence of early morning events held in central Dublin exploring marketing themes and practices in a wide range of different areas. The series is geared towards marketing professionals working or involved in strategy, planning, branding, communications, PR, advertising or management.
Welcoming the news of the 2020 sponsorship, Marketing Institute chief executive Tom Trainor said, “We are delighted to have MCCP with us in this high-profile event series in the year ahead, as their in-depth knowledge of the latest thinking in our profession adds great value to our collaboration,” says Tom Trainor, chief executive of the Marketing Institute.
“With MCCP on board once again this year, we are looking forward to the series’ continued success. MCCP are a leading strategic brand agency, with expertise across research, brand strategy innovation and culture change – partnering with clients to bring sustainable and transformational growth. They bring their experience with local and global brands, rigour and bold thinking to every challenge, and MCCP’s inputs are instrumental in making The Marketing Breakfast so successful,” he says.
“We are delighted to continue as sponsor in 2020, where we can share stories of brands and businesses that are transforming by realigning their strategies with clear purpose through; who are focussed on customer centred innovation; and who strive for an engaged and inspired and internal culture’ Kay McCarthy, Founder & CEO MCCP.