Home Campaigns Audi Q7 Rob Kearney Hidden Camera – Atomic

    Audi Q7 Rob Kearney Hidden Camera – Atomic


    Agency – Atomic
    Advertiser – Audi Ireland
    Campaign – The all new Audi Q7 Launch
    Creative Director – Anne Fleming
    Concept – Lucy Ryan and David Higginbotham
    Copywriter – Frances O’Rourke
    Account Director – Kerrie Sweeney
    Director – Liam McGrath
    Production – Scratch Films

    The Lowdown:

    To help launch the all new Audi Q7, we created a hidden camera stunt using three Audi rugby Brand Ambassadors: Rob Kearney, Peter O’Mahony and Robbie Henshaw.

    Two unsuspecting Audi salespeople turned up for a VIP test drive with Rob Kearney. What they didn’t know was that Rob was being fed lines by his team mates and presenter Aidan Power.

    As it happened, the hidden camera brought out some hidden comic talents in Rob Kearney who had everyone in stitches on the day.

    We’re delighted with the final video and at 500,000+ views, audiences seem to like it too.

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