NEWS
Vodafone Ireland Rolls Out New Brand Campaign Created by Grey London
https://www.youtube.com/watch?v=qL03h7SqNDI
Grey London, has rolled out a new cross-platform campaign for Vodafone Ireland. Called "Not Every Network....", the new brand campaign aims to reinforce the...
The Irish Marketing Podcast: From Letraset to Londoners
The latest episode of The Irish Marketing Podcast has dropped and this week we feature an interview with the award-winning Mark Shanley, one of the most...
VMTV’s Colette Fitzpatrick Returns to Host Media Awards 2026
Virgin Media Television's news anchor Colette Fitzpatrick has been confirmed as the MC on the night for the Media Awards which will take place...
Digital Audio Revenues Continue to Rise in Q 1 According to Radiocentre Ireland
Digital audio revenues continue to grow in double digits with the latest figures from Radiocentre Ireland showing that they increased by 29.8% in Q1...
Out Look: McVitie’s Makes Every Moment Dynamic on OOH
Sky’s latest campaign proves the point, turning entertainment choice into something people can see, feel and remember on their everyday journeys.
Death of a Sales House as IRS+ Morphs into Creative and Intelligence Network
Following a period of rapid growth and transformation over the past four years, IRS+ has re-framed its business offering and is now positioned as...
Opinion: Why I Don’t Want to be an Expert in Your Business
The idea that creative advertising agencies should be experts in their client’s business and industry is not necessarily a good thing. Instead, agencies should...
Opinion: Will the FIFA World Cup Become a Game of 4 Halves?
Following on from last week’s column on the evolution of stadia advertising, Oliver’s Gareth Irvine asks whether or not fans will embrace interrupted game-flows...
TAM Ireland Picks Fifty5Blue as New TV Audience Research Partner
Fifty5Blue, formerly Kantar Media, is to take over responsibility for providing TAM Ireland with its important television audience research from 2028 onwards.
The research has...
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RTÉ Marks 100 Years With Animated Campaign from Piranha Bar
Piranha Bar has created a new campaign as part of RTÉ centenary celebrations in 2026.
Called "The Signal" it brings to life the journey of...
Consumers May Have Reached a New Tipping Point According to New Core Research
Irish consumers are becoming increasingly pessimistic about their personal finances as global instability feeds directly into the cost of living, according to new research...
Bloom Rolls Out New ‘Made Without Nitrites’ Campaign for Brady Family Ham
The Kildare-based Brady Family Ham has launched a new national campaign to support the introduction of its ”Made Without Nitrites” range.
Created in partnership with...
Talon Rolls Out Programmatic Platform ATLAS in the Irish Market
Talon, the world’s leading independent Out of Home (OOH) agency, announces the Irish launch of ATLAS_, it’s intelligent OOH platform...
RTÉ Pitches €459,000 World Cup Sponsorship Packages as Demand Builds Ahead of 2026 Tournament
With the FIFA World Cup kicking off in the USA, Canada and Mexico in seven weeks time, RTÉ is hoping the tournament will be...
Publicis Dublin’s Peter Dobbyn Flies the Sole Irish Judging Flag at Cannes
With the Cannes Lions Festival of Creativity set to take place in late June, just one Irish judge - Peter Dobbyn, Publicis Dublin- will...
LATEST APPOINTMENTS
ACCOUNT WINS
Aer Lingus Creative Account Goes to Uncommon
The London-based Uncommon Creative Studio has picked up the global creative account for Aer Lingus following a pitch process that involved a number of...
